Marketing Specialist

Title:     Marketing Specialist - Onsite Position

Reports:  Company Chief Contracting Officer

Are you passionate about delivering exceptional products and services? Do you thrive where innovation is not just a buzzword, but a way of life? Join our dynamic team at TYR Tactical , where top- quality products and our Mantra "Innovate of Die" drive our commitment to excellence. If you are ready to be part if a forward- thinking organization that sets the standard for excellence, we want to hear from you!

Summary of Position:                     

The ideal candidate will be a professional that is able to undertake a variety of marketing functions to assist in our company’s growth. This person will be able to work diligently under pressure, will be comfortable with a high degree of attention to detail and be able to incorporate new and effective ways to achieve better results. 

Major Duties and Responsibilities:

•  Develop, implement, and track marketing programs such as email, social media, or digital campaigns and events.

•  Collaborate with marketing and other professionals to develop and monitor strategic marketing initiatives.

•  Analyze and report on the performance and efficiency of campaigns to help shape future marketing strategies.

•  Conduct market research and analyze trends to identify new marketing opportunities.

•  Contribute to marketing effectiveness by identifying short-term and long-range issues that must be addressed.

•  Develop and create marketing materials, such as sales and product collateral, catalogs, spec sheets, and ensure brand guidelines are met.

•  Write, proofread, and edit creative and technical content across different mediums.

•  Liaise with external vendors to execute promotional events and campaigns.

Education /Experience:

•  BS/BA in Marketing or a related field of study

•  2-5 years of experience in marketing.

•  Strong knowledge of various marketing and analytics tools (including traditional and digital marketing) and content management systems.

•  Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

•  Working knowledge of HTML, CSS, and JavaScript development.

•  Excellent analytical skills and a knack for data analysis.

•  Strong prioritization, organization, and project management skills.

•  Exceptional verbal and written communication skills.

•  Skilled in writing and editing content with an attention to detail.

Physical Requirements: 

•  Prolonged periods of sitting at a desk and working on a computer.

•  Must be able to lift 15 pounds at times. 

•  Must be able to access and navigate each department at the organization’s facilities. 

Desired Qualifications

•  Proficient with Microsoft Office suite Word, Outlook, Excel, and PowerPoint

•  Ability to think quickly, respond immediately and creatively

•  Great attention to detail

•  An ability to work independently on a project or collaboratively 

•  Ability to integrate with a diverse team with varying opinions and ideas

•  Good judgment and ability to accurately translate marketing needs

•  Ability to work in a fast-paced environment and cope professionally with changing priorities

•  Minimal Travel