Multimedia Marketing Producer

Ann Arbor SPARK


Date: 3 weeks ago
City: Ann Arbor, MI
Contract type: Full time
How to Apply

A cover letter and resume are important submissions for the hiring team to get a sense of your experience. In the cover letter, in two pages or less, please let us know how you will align with your career aspirations and skills. Submit both a cover letter and resume as one file (because of system limitations).

What You'll Do

The Center for Academic Innovation at the University of Michigan is seeking a qualified Multimedia Marketing Producer to join the Creative Studios team to develop and execute compelling video content that advances the center's marketing and brand strategy. This role requires both creative and technical expertise, with the ability to take a media project from concept to completion to align video projects with marketing goals. Your responsibilities will include concept development, pre-production planning, storytelling, and editing, while ensuring consistency with CAI's brand identity.

The Multimedia Marketing Producer will report to the Multimedia Producer Senior and work closely with both the Creative Studios team and the Marketing & Market Strategy team to ensure seamless production workflows and strategic alignment.

Mission Statement

Our Commitment to Diversity, Equity and Inclusion

The Center for Academic Innovation (CAI) is committed to inclusion in our organizational work, culture, climate, and the products we create. We aim to recruit a diverse team as a reflection of our commitment to our work designing equitable and inclusive learning and work environments that are necessary for the university community to make progress on solving societal challenges. CAI draws on each of our team member's unique backgrounds and experiences to

guide our everyday work in the center, and our team collaborates with students, staff, and faculty on projects that center our commitment to DEIJ work. All interested applicants, including those from groups historically marginalized by educational privilege, are encouraged to apply.

Organizational Statement on Harassment

We believe all individuals deserve to be treated with respect and have the right to work in a professional atmosphere that promotes mutual respect and a safe space for collaboration. Any concerns shared with Individuals with Reporting Obligations in the Center for Academic Innovation will be reported to the Equity, Civil Rights, & Title IX Office to be reviewed and addressed, and the Center for Academic Innovation encourages reporting of any forms of harassment including sexual and gender-based harassment.

Who We Are

About The Center For Academic Innovation

Through curricular innovation, tools for student success and equity, and educational analytics, the University of Michigan Center for Academic Innovation is building the future of education. Our vision is a future in which education connects and empowers learners everywhere to reach their full potential throughout their lives. To accomplish our vision, we make it our mission to collaborate across campus and around the world to create equitable, lifelong educational opportunities for learners everywhere.

About Creative Studios

We help online learning experiences come alive for millions of learners around the world. With top-end production facilities on campus, we are an important resource to ensure that faculty get the video and audio production expertise, and coaching they need during the production of online courses. Our team helps faculty through the production process so they can focus on what they do best and deliver life-changing education to millions of learners around the world.

For more information, please visit our website: Academic Innovation.

Responsibilities*

  • Establish and build a creative vision and production plan for multimedia projects by collaborating with the Marketing and Market Strategy team
  • Collaborate with marketing specialists and faculty partners to understand goals and audience insights and translate marketing goals into compelling visual storytelling
  • Collaborate with marketing specialists on concept development and pre-production activities, which include creating briefs, treatments, scripts, storyboards, and shot lists.
  • Plan and coordinate all aspects of production, including location scouting, equipment selection, and production scheduling
  • Identify and secure necessary production resources, including crew and talent as needed
  • Lead studio and field video production, including directing talent, setting up shots, and ensuring high-quality visuals and audio
  • Perform all aspects of field production, including: developing a production schedule, identifying and securing locations, reserving equipment, crewing and making transportation arrangements
  • Provide still photography and social media content for marketing projects.
  • Edit video projects from start to finish meeting the quality and brand standards of CAI.
  • Apply motion graphics, typography, and visual effects to enhance storytelling and engagement of video projects.
  • Ensure all videos meet accessibility standards
  • Optimize video for various platforms, including social media and website embeds
  • Partner with a range of CAI teams to develop cohesive cross-team workflows to support marketing projects, XR projects, internal promotion projects, MOOCs, Teach-Outs, and other online learning experiences

Required Qualifications*

  • Bachelor's degree and 2+ years of related experience (digital media production, marketing or related field) or equivalent combination of education and experience
  • Implement all aspects of studio and field productions
  • Experience using Final Cut Pro X and Adobe Creative Suite
  • Experience collaborating with project teams and identifying areas of stress to provide solutions to pending issues
  • Knowledge of the principles, practices, techniques, technology, and standards of digital media production for global audiences
  • Working knowledge of graphic design principles with the ability to conceptualize compelling visuals to support multimedia projects
  • Knowledge of trends and best practices for developing marketing and social media content
  • Portfolio providing examples of multimedia video work, providing the roles you played on the selected projects. Please provide examples of scripts you have written in this portfolio
  • Experience working independently as well as leading and managing multi-person production teams.

How You'll Grow

Additional Information

Please Note: This is a 5 year term limited position with the possibility of renewal depending on funding.

The mode of work for this position is Hybrid. The work requirements for this position allow both onsite and offsite work and you will have an expected regular and recurring onsite presence. On occasion, you may be required and must be available to work onsite more frequently if necessitated by our center's policy and domain leadership or by your job requirements.

Candidates must have legal authorization to work in the US.

The salary for this position will be based on your education and experience.

Excellent benefits are available, for details, see http://benefits.umich.edu/

Salary Information

The general salary range for this position is $60,000-$67,000. You can expect to be paid a great compensation package. Factors used to determine salary include education level and experience for the position and internal equity within the unit. You are encouraged to discuss salary questions to honor agreement and transparency throughout the recruiting process.

Modes of Work

Positions that are eligible for hybrid or mobile/remote work mode are at the discretion of the hiring department. Work agreements are reviewed annually at a minimum and are subject to change at any time, and for any reason, throughout the course of employment. Learn more about the work modes.

Background Screening

The University of Michigan conducts background checks on all job candidates upon acceptance of a contingent offer and may use a third party administrator to conduct background checks. Background checks are performed in compliance with the Fair Credit Reporting Act.

Application Deadline

Job openings are posted for a minimum of seven calendar days. The review and selection process may begin as early as the eighth day after posting. This opening may be removed from posting boards and filled anytime after the minimum posting period has ended.

Decision Making Process

Applications will be reviewed as received throughout the posting period and continue until the position is filled.

U-M EEO/AA Statement

The University of Michigan is an equal opportunity/affirmative action employer.

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