Product Manager
Great Plains Manufacturing, Inc.
Date: 3 weeks ago
City: Salina, KS
Contract type: Full time

Land Pride Product Manager
Salina, KS
Land Pride, a division of Great Plains Manufacturing, has an opportunity for a motivated and highly qualified individual to join our team as a Product Manager in our Marketing Department. This role will be based in our Corporate Offices located in Salina, KS.
The Product Manager will be responsible for helping manage, develop, and maintain our Land Pride and Kubota-branded line of implements and attachments and developing new lines of implements and attachments, as well as assisting with product training and product marketing opportunities. This position reports directly to the Land Pride Marketing Manager.
Primary Duties And Responsibilities
Salina, KS
Land Pride, a division of Great Plains Manufacturing, has an opportunity for a motivated and highly qualified individual to join our team as a Product Manager in our Marketing Department. This role will be based in our Corporate Offices located in Salina, KS.
The Product Manager will be responsible for helping manage, develop, and maintain our Land Pride and Kubota-branded line of implements and attachments and developing new lines of implements and attachments, as well as assisting with product training and product marketing opportunities. This position reports directly to the Land Pride Marketing Manager.
Primary Duties And Responsibilities
- Participate in overall product strategy, research, and development requirements, including detailed Product Definitions, and coordination between Kubota and Land Pride for new and emerging products.
- Coordinate technical product development, estimates of potential profits, and anticipated annual sales volume.
- Manage day-to-day progress of new product projects, working closely with engineering, marketing, purchasing, and controller.
- Provide technical expertise and training to other departments in support of product development.
- Collaborate with a wide variety of functional areas such as sales, engineering, marketing, and operations to develop and provide product definitions responsive to customer needs and market opportunities.
- Develop and maintain a prioritized list of customer and market requirements for product.
- Provide input into the marketing, sales, engineering, and financial plans for product.
- Provide financial and technical justification for product selection within the definition, comparing to similar competitive products.
- Prepare product development objectives and schedules for all phases of product development and introduction to market.
- Conduct market research and identifies and tracks market trends and recommends new products in our industry.
- Produce competitive analysis materials comparing product with its key competitors on new and existing products – including specification and pricing.
- Monitor lifecycle of products and make recommendations of products to modify or discontinue based on market needs.
- Follow all Great Plains and OSHA safety regulations and wear prescribed safety and protective equipment.
- Other duties may be assigned that require other qualifications, physical demands, and/or work environment.
- Bachelor's degree (B. A.) from four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience.
- Product experience is required including knowledge of all Kubota Power Units – RTVs, Tractors, and CE Power Units
- Knowledge of attachments and implements and their uses is essential
- Excellent interpersonal skills, communication skills, and presentation skills are required
- Above average computer skills, including Microsoft Office (Word, PowerPoint, Excel, Outlook)
- Must be a self-starter with outstanding leadership qualities
- Overnight and weekend travel will be required for shows, training, and Kubota events – approximately 25% of time is travel
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