Senior Living Sales and Marketing Director

RM Management


Date: 2 weeks ago
City: Coon Rapids, MN
Salary: $60,000 - $67,000 per year
Contract type: Full time
Job Description

Maintains census goals and strategically markets for Select Senior Living by leading tours, building/maintaining strong community relations and innovating/executing events.

Essential Functions (Including But Not Limited To The Following)

  • Manage marketing strategies to achieve occupancy and move-in goals, and close sales by assisting prospective clients, their families, and/or advisors in the decision-making process by understanding their needs and educating them on services.
  • Proven success in building positive relationships and trust.
  • Contact marketing sources to place advertisements, and develop and maintain move-in waiting lists.
  • Accept and process reservation deposits and lead clients through the admissions and move-in process.
  • Manage the daily intake of voicemail messages and coordinate communication efforts as necessary.
  • Type client documentations, correspondences, contracts, memos and reports.
  • Promptly response to client questions, complaints and service requests, and direct problems to supervisor as needed.
  • Collaborates with supervisor on process improvement changes, participates during staff meetings, and provides feedback to employees as needed.
  • Maintain accuracy and confidentiality of all paperwork regarding client data, billing information, and client assessment/evaluations.
  • Responsible for operating with budget guidelines.
  • Assist with other duties as assigned.
  • Input information in RM Management CRM Tool.


Required Qualifications

  • Minimum of two years marketing, sales and/or management experience.
  • Able to work flexible hours, including occasional weekends and evenings.
  • MN Driver’s License.


Preferred Qualifications

  • Knowledge of federal, state, and local regulations and statues that pertain to home care.
  • Expertise in working with senior client populations.

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