Sr. Marketing Analyst, Growth

MeyerUS is looking for a data-obsessed Senior Data Analyst, Growth to power smarter decisions across our portfolio of premium cookware brands: Rachael Ray, Anolon, Circulon, Farberware, and KitchenAid Cookware.

This role sits at the intersection of data, growth marketing, ecommerce, and business strategy, and will be critical in surfacing actionable insights that drive growth across direct-to-consumer (DTC), Amazon, and key retail marketplaces. You’ll partner closely with our marketing, creative, ecommerce, and finance teams to deliver compelling data stories and dashboards that inform everything from media efficiency to consumer behavior and product performance.

If you thrive in fast-paced environments, love solving ambiguous problems, and are energized by building scalable tools and insights that fuel growth — we’d love to meet you.

• Create and maintain intuitive, self-serve dashboards in Looker that help teams visualize performance across paid media, onsite conversion, merchandising, and customer lifetime value.
  
  
• Translate raw data into digestible, narrative-driven insights for cross-functional partners — from the executive team to channel leads.
  
  
• Define, calculate, and validate KPIs across brand and channel — from CAC and ROAS, MER, BE ROAS, contribution margin, etc.
  
  
• Work cross-functionally to support A/B testing, campaign analysis, and experimentation frameworks for Creative, Landing Pages, Product launches, Promotions, and Retention initiatives.
  
  
• Partner with ecommerce and product teams to analyze conversion funnels, site performance, and merchandising opportunities.
  
  
• Proactively identify growth opportunities and surface trends in consumer behavior, acquisition, and retention.
  
  
• Respond to ad-hoc data requests with speed and clarity, always looking for ways to build scalable, repeatable tools.
  
  

• 5+ years in a data analytics or marketing analytics role, ideally at a consumer product, ecommerce, or omnichannel brand.
  
  
• Proficient in SQL, GA, and Shopify for analysis and automation.
  
  
• Highly skilled in Looker, PowerBI, and data storytelling — you know how to make numbers mean something.
  
  
• Strong grasp of performance marketing and DTC metrics — CAC, ROAS, LTV, retention, attribution, incrementality, and channel-specific KPIs.
  
  
• Experience working across DTC, Amazon, and retail analytics, measurement and attribution.
  
  
• Familiar with cloud data environments like BigQuery, Snowflake, PowerBI or Daasity.
  
  
• Comfortable navigating structured and unstructured data sources — you’re not afraid to dig.
  
  
• Curious, collaborative, and capable of translating between data and business needs.
  
  
• Experience with marketing tools like GA4, Amazon, Meta Ads, Google Ads, Klaviyo, or retail POS systems.
  
  

We’re reimagining what cookware can be by building beautiful, functional, and innovative kitchen tools for every kind of cook. Our portfolio of iconic brands gives us the platform and scale to reach millions of home chefs, while our DTC mindset and nimble team let us move fast, test often, and think big.

$70k to $93k, DOE