Creative Media Producer

About Your New Role

Sporting News is seeking an ambitious, creative and self-starting Creative Media Producer to join our team. The Creative Media Producer will help develop, execute and evolve Sporting News’ video strategy, with a primary focus on social media, and also assist with distribution across platforms.

The Creative Media Producer should expect to be involved in all aspects of video content creation, from pitching ideas, creating and editing content, managing the video library and overseeing video-focused social media accounts. This role will also help shape breaking news coverage, developing a video strategy and driving growth across non-owned & operated distribution platforms.

This role can be done remotely or from our Charlotte, NC headquarters.

HERE’S A BREAKDOWN OF WHAT YOU’LL (PRIMARILY) DO

• Ideate, produce and edit both serialized and tentpole video content.
• Ensure all multimedia projects are visually consistent with The Sporting News' brand identity and maintain high standards of quality.
• Produce and edit interviews and oversee commercial video projects.
• Create visually engaging video which includes dynamic graphics, captions and typography.
• Create and execute content marketing strategies on social media and other third-party distribution platforms
• Maintain a video production schedule, while also tracking performance and analytics.
• Produce original content for Instagram, WhatsApp, Facebook, YouTube and TikTok.
• Contribute video content ideas surrounding tentpole events, trending news or evergreen topics.
• Post on social media channels as needed to support the social programming team.
• Work on various projects in conjunction with the graphic design team.
  
  

DO YOU HAVE THESE ESSENTIALS?

• Proficient in Adobe products (Premier, After Effects, Photoshop) and comfortable working in Capcut.
• Familiarity with main social media platforms. (Reels, TikTok, Shorts)
• Have the ability to ideate and plan long-term projects.
• Know how to write clean, concise copy using context and knowledge of social trends in a variety of digital formats.
• Working knowledge of U.S. sports and the U.S. sports media market.
• Proficient knowledge of social media trends, posting styles for different platforms and understanding of the audiences they serve.
• Ability to work in a fast-paced news environment and manage time effectively
• Willingness to work nights and weekends dictated by the sports calendar and tentpole events
• Be a team player, willing to collaborate across a diverse staff and contribute across teams
  
  

Benefits Include

You’ll receive up to 15 days of paid annual leave, 10 paid sick days, and 10 paid holidays, affordable health benefits (dental and vision included), competitive parental leave, short and long-term disability paid by the company, basic life-term insurance and personal accident insurance paid by the company, 401(k) and flexible work environment.

About Sporting News, The Company

Sporting News is more than a media brand—we are a global team of passionate sports fans delivering trusted content to audiences around the world. Founded in 1886, we have a 140-year legacy of sports journalism excellence, evolving from a print publication into a cutting-edge digital media company that serves millions of fans across multiple platforms and languages.

At our core, we believe in expert storytelling, ensuring that every piece of content we produce meets the high expectations of modern sports enthusiasts.

Our Employee Value Proposition is built on five key pillars:

• Expect Curiosity – We embrace change, constantly exploring new ways to engage fans and stay ahead in the evolving sports media landscape.
• Operate with Integrity – Trust is the foundation of Sporting News, and we uphold that tradition by delivering fact-based, insightful coverage.
• Answer with Expertise – With a deep understanding of sports and its impact, our team delivers content that is knowledgeable, analytical, and forward-thinking.
• Deliver Consistently – Whether breaking news, in-depth analysis, or immersive storytelling, we strive to provide high-quality content that resonates with fans.
• Trust One Another – Our global team collaborates across borders, fostering a culture of respect and inclusion.
  
  

At Sporting News, we celebrate the diversity of our team and leadership. As an equal opportunity employer, we are committed to fostering an inclusive environment where everyone—regardless of race, gender, background, or identity—can contribute, grow, and succeed.

About Sporting News, The Brand

Sporting News is one of the most storied and recognizable sports media brands in the world. Founded in 1886 as a U.S. weekly newspaper, it became a pioneering force in sports journalism—earning titles like "The Nation's Oldest & Finest Sports Paper" and "The Bible of Baseball."

Today, Sporting News is a digital-first, globally connected media powerhouse with localized editions in the U.S., Brazil, Canada, Mexico, Argentina, U.K., Spain, India, Thailand, Vietnam, Australia, and Japan— with more regions on the horizon.

• Timeless & Crafted. No other publisher carries the heritage of Sporting News. Our legacy of expert sports journalism has stood the test of time, from baseball’s golden age to today’s global sports landscape.
• Imaginative & Scalable. Sporting News now covers all major sports worldwide, leveraging a network of local experts who understand regional nuances while delivering global impact.
• Reliable & Relatable. With a rich history and deep audience trust, Sporting News is the go-to platform for rights holders, gaming partners, advertisers, broadcasters— and most importantly, sports fans.
  
  

As we approach our 140-year milestone, Sporting News remains committed to evolving with the ever-changing sports media landscape while staying true to the values that have defined us for generations.

Acquired by an international investment group in 2021 with deep sports, media and gaming experience, TSN is poised to become the first truly global digital sports media platform business.