Social Media Marketing Specialist, Gemini, Marketing

This role may also be located in our Playa Vista, CA campus.

Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in social media marketing.
• 3 years of experience with X platform and with community management on Instagram, Discord, and YouTube, including best practices, formats and engagement tactics.
• Experience in working cross-functionally with various stakeholders and teams.
  
  

Preferred qualifications:

• Experience with Sprinklr and AirTable.
• Ability to work in an ambiguous, chaotic, and fluid environment, with copywriting.
• Ability to make an impact in highly cross-functional teams spanning product, PR, policy, legal, and marketing.
• Ability to deliver quality output with tight deadlines in a dynamic environment.
  
  

About The Job

Social Marketers establish the foundation for integrating social into all Google user touch points -- from advertising campaigns to event marketing to customer service -- in a clear and consistent way. We collaborate cross-functionally with product marketing leads to help align earned awareness marketing with the product and business roadmap. You will use data-driven analysis and insights to improve campaign effectiveness and value to the business, as well as exemplary online advertising solutions across Google’s key marketing initiatives.

Google’s goal for Gemini is to be the most helpful AI assistant by giving users direct access to Google’s latest AI models and capabilities. The Gemini App Marketing team plays a critical role in this mission, and is a fluid and dynamic team that is responsible for driving and delivering on ambitious strategic business goals.

In this role, you will be focused on community management for Gemini social channels. You will be the team expert on community management across channels, with subject matter expertise in driving innovative engagement with AI Enthusiast communities.You will partner cross-functionally within the marketing organization to standardize and scale best practices for the social-first approach.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $141,000-$207,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google .

Responsibilities

• Help define and maintain the community management strategy, including methods for engagements, moderation policies, and user outreach initiatives.
• Draft social copy for responses to AI enthusiasts and work with the Product and Engineering teams to ensure accuracy.
• Own UGC-focused activations, work with internal stakeholders across Product Manager (PM), Product Marketing Manager (PMM), Go-to-Market (GTM), Legal, and Communications.
• Implement social media community management tactics and best practices when engaging with users across channels.
• Work with the Priority User Program team to engage AI enthusiasts on an ongoing basis.
  
  
  

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .