Digital Marketing Data Analyst
MissionStaff
Date: 10 hours ago
City: Reading, PA
Contract type: Contractor

MissionStaff specializes in delivering Creative, Marketing, and Technology talent for companies ranging from mid-sized enterprises to the Fortune 500. We build lasting relationships with talent and clients to power career opportunities and business. We are currently filling the following contract position with our client.
Position: Digital Marketing Analyst
Position Summary:
We are seeking a Digital Marketing Analyst to support data-driven decision-making by analyzing digital marketing performance and web properties. This role will turn data from multiple sources into clear insights and actionable recommendations for business stakeholders.
Key Responsibilities:
Position: Digital Marketing Analyst
Position Summary:
We are seeking a Digital Marketing Analyst to support data-driven decision-making by analyzing digital marketing performance and web properties. This role will turn data from multiple sources into clear insights and actionable recommendations for business stakeholders.
Key Responsibilities:
- Collect, validate, and manage data across digital channels and websites
- Translate business needs into data and modeling requirements
- Build and maintain performance reports and dashboards
- Conduct in-depth analyses of website and campaign performance
- Respond to ad hoc reporting and analysis requests
- Create compelling data visualizations to communicate insights effectively
- Provide strategic recommendations based on data analysis
- Collaborate with internal teams and external partners to identify opportunities and implement best practices
- Monitor performance across channels (e.g., paid search, SEO, display, social) using web analytics and 3rd party tools
- Support other analytics-related projects as assigned
- Bachelor’s degree in Marketing, Statistics, Computer Science, or related field (preferred)
- 1–5 years of experience in digital marketing or analytics
- Hands-on experience with Google Analytics, Google Tag Manager, Adobe Analytics, or similar tools
- Familiarity with cloud platforms like GCP or AWS
- Experience with tag management systems (e.g., GTM, Tealium)
- Proficiency with data visualization tools (Looker Studio preferred; Tableau, Power BI, QlikSense also applicable)
- Strong understanding of statistical methods and data modeling
- Knowledge of data-related programming languages (e.g., SQL, Python, R, Java, Perl)
- Ability to translate technical findings into business insights
- Excellent written, verbal, and presentation skills
How to apply
To apply for this job you need to authorize on our website. If you don't have an account yet, please register.
Post a resume