Jr. Paid Social Analyst
Hawke Media
Date: 8 hours ago
City: Santa Monica, CA
Contract type: Full time

Description
About Hawke Media
Hawke was founded on the idea that every modern business needs a CMO-level expert to lead
digital marketing efforts. We customize data-driven, performance-focused solutions to help
launch, scale, and invigorate businesses of all sizes, industries, and revenue models. We’re
shifting the agency paradigm by putting client success ahead of our own. We’ve been featured in
Forbes, Entrepreneur, INC, Business Insider, and CNN, and we can boast clients such as Red Bull,
Verizon, Evite (and many, many more). We work hard and collaborate to create our dynamic
culture.
Job Summary
The Analyst, Paid Social participates in all aspects of clients’ paid social media campaigns,
including initial planning, implementation, monitoring, optimization, analysis and reporting.
Qualifications
Job Responsibilities
target strategy and reporting process.
About Hawke Media
Hawke was founded on the idea that every modern business needs a CMO-level expert to lead
digital marketing efforts. We customize data-driven, performance-focused solutions to help
launch, scale, and invigorate businesses of all sizes, industries, and revenue models. We’re
shifting the agency paradigm by putting client success ahead of our own. We’ve been featured in
Forbes, Entrepreneur, INC, Business Insider, and CNN, and we can boast clients such as Red Bull,
Verizon, Evite (and many, many more). We work hard and collaborate to create our dynamic
culture.
Job Summary
The Analyst, Paid Social participates in all aspects of clients’ paid social media campaigns,
including initial planning, implementation, monitoring, optimization, analysis and reporting.
Qualifications
Job Responsibilities
- Manage buys from set-up to keyword selection, through to targeting buckets, optimization,
- Determine set-up, including testing methodologies, reporting requirements, and
- Lead the monitoring and reporting of campaign performance and proactively communicate
- Oversee trafficking and site tagging, follow through to ensure sites are enabled, and
- Take part in developing strategic social plans in tandem with internal teams
- Integrate social insights into overall planning process, integrating data, research, and
- Combine data analysis and client feedback to pull together recommendations and
- Provide active voice in optimization strategies, proactively communicating challenges and
- Use data during and after campaigns to optimize and draw greater conclusions about
- Collaborate with Supervisor to identify problems and recommend solutions
- Keep Supervisor updated on the status and timing of deliverables
- Basic knowledge of analytics and performance media
- Familiarity with marketing principles, analytics and concepts
- Strong Microsoft Excel and Microsoft PowerPoint skills
- A strong writer and presenter
- A left and right brain thinker – a data powered strategist
- An independent worker with strong time management and organization skills
- A problem solver with foresight and the ability to develop creative solutions
- Detail oriented with commitment to follow through
- Nimble and flexible to succeed in a fast-paced environment
- A strong team player, willing to roll up your sleeves
- Interested in the social landscape and a desire to innovate and keep up with trends
- A supporter of and advocate for diversity, equity and inclusion
- Assist with optimizing campaign performance while establishing benchmarks for marketing
target strategy and reporting process.
- Comprehension of applied marketing strategies. Learn sales and marketing funnels,
- Excellent verbal and written skills; uncommon organizational
- Team player, well organized, able to work in a team setting or independently.
- skills, multi-tasking capabilities, and attention to detail.
- Create ads that will convert across all platforms. Research and practice, stay ahead of the
- Ability to learn and grow with our internal Hawke strategy within the channel.
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