Marketing Data Analyst II

Description

Job Summary:

Marketing Data Analysis II is a core discipline at Stirista. The Marketing Data Analyst II will work closely with the Product and Account Management teams to structure, visualize and analyze data coming from website activity, email, digital campaigns and CTV campaigns as well Stirista’s proprietary consumer demographic and identity data sets. The Marketing Data Analyst II will work with complex data sets and scenarios, analyze results, draw conclusions, and package these results along with recommendations for client presentations.

Duties/Responsibilities

• Develop quantitative analysis, dashboards, and ad hoc reporting to demonstrate performance of key business initiatives and define areas for optimization.
• Synthesize complex analytics into compelling top level findings for presentations to senior marketing executives.
• Work with data engineers and solution architects to source new data, resolve system issues that impede data extraction, and design structures which will best support analytical efforts.
• Work with internal and client-marketing teams to define and execute A/B and multivariate tests to optimize the customer experience and maximize customer value.
  
  

Requirements

Required Skills/Abilities:

• Excellent verbal and written communication skills.
• Excellent interpersonal, negotiation, and conflict resolution skills.
• Excellent organizational skills and attention to detail.
• Excellent time management skills with a proven ability to meet deadlines.
• Strong analytical and problem-solving skills.
• Ability to act with integrity, professionalism, and confidentiality.
• Ability to function well in a high-paced environment with multiple demands, shifting priorities, ambiguity, and rapid change.
• Proficiency in SQL– on the job experience collaborating with architects on table design to support Tableau reporting and ad hoc requests. Additional programming languages such as Python, R, etc. are a plus.
• Proficiency in Tableau or similar BI tool – on the job experience with creating dynamic visualizations
• Proficient with Microsoft Office Suite, Google Suite, and related software.
  
  

Education And Experience

• Bachelor’s degree in Data Analytics, Statistics, Mathematics, Computer Sciences or related field required.
• A minimum of 4-6 years of data analysis or marketing services experience is required.
  
  

Stirista Culture

At Stirista, we foster a collaborative and inclusive environment where innovation and teamwork are highly valued. We are committed to employee growth and development and believe in recognizing and rewarding hard work

Our Mission is to help marketers generate revenue with our identity-level data. As marketers ourselves, we know that one-size-fits-all solutions and decayed data don’t work, so we built our modular and real-time OMNA Identity Graph from the ground up to arm you with marketing data that actually works.

Vision: We remove common roadblocks to help companies acquire, retain, and activate customers effectively, efficiently, and ethically. We believe in a fun, vibrant environment where our unmatched teamwork leads to better innovation for our clients.

Values: At the heart of our company culture, we encourage every team member to make a STIR. This means setting ambitious goals, embracing adaptability, fostering optimism, and maintaining the utmost respect and integrity.

• Strive – Push for progress. We work toward excellence with focus, energy, and a drive to improve every day.
• Think – Stay open. We adapt, challenge assumptions, and approach change with curiosity, not resistance.
• Inspire – Lead with belief. We bring positivity into the room, build momentum, and help others see what’s possible. .
• Rally - Show respect. We back each other, listen well, and build strong, trusted relationships that last.
  
  

Employee Benefits

At Stirista, we believe in supporting our team. That's why we offer a robust employee benefits program designed to help you thrive both professionally and personally while working at Stirista. Our offerings include a free medical, dental, and vision plan, a 401(k) with a generous company match of up to 5%, a flexible paid time off policy for vacation, illness, and personal needs, and 9 paid federal holidays.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Physical Requirements

• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up-to 15 pounds at times.
• The work location for this position is our corporate headquarters located in San Antonio, TX.
  
  

Salary Description

$70,000.00 - $100,000.00 Annually