Content Creator

MERIT is a minimalist beauty brand that makes impossible to mess up products for a multi-generational community. Designed by makeup consumers — not artists — MERIT was created as the antidote to the overwhelming world of beauty. We simplify what it takes to get ready by creating only well-edited essentials that help you do more with less. With minimalism at its core, MERIT remains intentional in the products it creates, spending years perfecting every detail to ensure it's not just another product, but one that you can live with for years to come.

MERIT is hiring for a Content Creator to join the Social team. In this role, you'll report to the Art Director, Social and be responsible for ideating, producing, and editing engaging photo and video content that tells our brand story and connects with our community — across TikTok and Instagram. We are seeking candidates who have a proven track record of taking video projects from creative concept to final delivery, with a strong understanding of what performs on short-form platforms like Reels and TikTok.

This role will work out of our LA office two days a week, where we have an in-house studio available for content capture.

Responsibilities:

• Own the end-to-end creation of social-first content — from concepting and capturing to editing and delivery
• Create both iPhone and camera-based content, including quick-turn videos, polished stills, and behind the scenes content
• Edit short-form video with a strong sense of timing, pacing, audio, and platform-specific style (TikTok, Reels, Shorts etc.)
• Ensure all content aligns with the brand's visual identity and is optimized for performance across platforms
• Translate creative briefs and campaign ideas into engaging, high-performing social video concepts
• Stay tapped into short-form video trends, editing techniques, trending audio, and creator culture
• Collaborate closely with the Art Director, Social and broader team to execute ideas from strategy to final post
• Contribute fresh, trend-aware ideas in brainstorms and help shape the content calendar with original concepts
• Support CRM and paid media teams by producing versatile visual assets adapted from organic content
• Apply light color correction and basic retouching to maintain quality and consistency across all deliverables
  
  

Qualifications:

• 2+ years of experience in content creation, social media, or a related creative field
• Proven track record of taking video projects from concept to final delivery, especially for TikTok and Instagram
• Proficient in video editing (Premiere Pro, Final Cut, or equivalent) and basic photo editing (Lightroom, Photoshop)
• Strong camera skills, including iPhone and DSLR/mirrorless shooting
• Familiar with color correction, light retouching, and optimizing content for mobile-first viewing
• Deep understanding of social trends, pop culture, and platform best practices
• Passion for the beauty industry and storytelling through content
• Detail-oriented, organized, and able to juggle multiple projects at once
• Takes direction and constructive critiques well, while also having the ability to work autonomously and provide self-direction when needed
• Previous experience at fashion or beauty brand preferred
  
  

MERIT is proud to offer a comprehensive and competitive benefits package in addition to compensation. The annual salary for this role is $70,000 - $80,000, in addition to bonus potential, stock options, a 401(k) match, health benefits, paid time off and more.

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