Marketing Advisor

PetVet Care Centers


Date: 11 hours ago
City: Lexington, KY
Salary: $50,000 - $60,000 per year
Contract type: Full time
Job Title: Resolvet Digital Marketing Advisor (Starting Salary Range $50,000 - $60,000 + bonus)

Department: Hagyard Pharmacy – Resolvet Division

Supervisor: Resolvet Operations Director and Resolvet Sales Director

Schedule: Monday – Friday, with travel, weekends, and holidays occasionally required

Summary: The resolvet by Hagyard Digital Marketing Advisor is a specialist that provides strategic guidance and promotes and supports the e-commerce of the resolvet business. This person helps improve marketing efforts, campaign management, makes branding and positioning recommendations, and monitors and reports on overall performance.

Essential Responsibilities and Essential Functions include the following. Other duties may be assigned.

Key Responsibilities:

  • Understands resolvet business goals and needs with current marketing strategies by developing and implementing comprehensive digital marketing strategies.
  • Ensures smooth and efficient functioning of all marketing campaigns by creating and executing campaigns across various digital channels, including SEO, SEM, social media, email marketing, and paid advertising.
  • Manages digital advertising campaigns, including planning, execution, and optimization.
  • Plans content for social media accounts and other digital platforms.
  • Tracks and analyzes campaign performance.
  • Measures and reports on campaign performance.
  • Meets with team leaders and vendors to discuss digital marketing goals and strategies.
  • Communicates campaign details and performance metrics with leaders.
  • Manages budgets and reviews financial information.

Performance Expectations

  • Professional demeanor.
  • Respects Confidentiality of client/patient data.
  • Strong oral communication skills.
  • Strong customer service skills.
  • Strong computer skills.
  • Detail-oriented and able to follow directions.
  • Organized, dedicated, friendly, and responsible.
  • Punctual and low absenteeism.

Qualifications

  • A deep understanding of digital marketing channels and how to effectively use.
  • The ability to interpret data, identify trends, and derive actionable insights.
  • The ability to develop and implement effective marketing strategies.
  • Strong written and verbal communication skills.
  • The ability to coordinate and manage multiple products and deadlines effectively.
  • The ability to develop innovative ideas and adapt to the ever-evolving digital market landscape.
  • Strong leadership and management skills.
  • Strategic thinking and planning.
  • Analytical and problem-solving skills.
  • Proficiency in relevant software and tools.

Education/Experience:

  • Bachelor’s degree in marketing, business, or a related field.
  • Experience with digital marketing, or a related field with a focus on specific areas like SEO, social media, or email marketing preferred.
  • Background in marketing supplements preferred.
  • Background in veterinary marketing preferred.

Physical Demands

  • The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
  • Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
  • Must be able to sit, walk, and stand for long periods of time.
  • Repetitive use of hands and fingers.
  • Must be able to sit/stand in front of a computer for long periods of time.
  • Must be able to physically operate equipment used for the job.
  • Must regularly lift and/or move up to 50 pounds and occasionally lift and/or move up to 50 pounds and occasionally exert up to 50 pounds of force.

Pay Range

$50,000—$60,000 USD

At PetVet Care Centers, we’re committed to a Culture of Care — for pets, for the people who love them, and for the team members who make it all possible. With more than 420 hospitals across the U.S. and a team of over 11,000 dedicated professionals, including 1700+ veterinarians, we offer a unique blend of local leadership and national support that helps our hospitals thrive.

Our model is built on partnership, collaboration, and local medical autonomy, empowering each hospital to deliver high-quality care while benefiting from shared resources and a strong professional community. Whether you’re providing care in a hospital or supporting operations behind the scenes, PetVet is a place where you can grow your career, stay connected to your purpose, and make a meaningful impact.

You care for pets. We care for you.

PetVet is an equal opportunity employer. All employment decisions are made without regard to race, color, age, gender, gender identity or expression, sexual orientation, marital status, pregnancy, religion, citizenship, national origin/ancestry, physical/mental disabilities, military status or any other basis prohibited by law. EOE, M/F/D/V

PetVet respects your privacy and is committed to protecting your personal information.  Please see our privacy notice for additional information about our data practices.

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