Graphic Designer

We are looking for a Graphic Designer with Brand, Illustration & Motion Skills

About The Job

We are seeking a Graphic Designer with expert-level skills in Adobe Creative Suite to create polished, brand-driven visuals, illustrations, and motion graphics that elevate the Ludus brand and visually communicate our software’s story. This role blends precision design, clean vector-based illustration, and the ability to adapt assets for both print and digital use, ensuring every piece reflects our distinct visual style.

Things you should know before applying

At Ludus, our mission is to bring people together through shared experiences. It’s a big goal that allows for limitless expansion to make a difference in the world.

We get shit done, move fast, and are constantly learning and adapting. We embrace low process and high trust to navigate change and figure out what works.

We believe success is never final and when you think it is, that is when you fail. For us, success is a sum of small efforts, including trial and error, so we move at an unrelenting weekly pace.

In order to grow as a company and individually, discomfort is necessary so we can continue exploring new ideas and push ourselves to build quality tools to offer the best solutions for our customers.

If you prefer a hand-holding environment where everything is black and white, that’s not us. If you’re a self-starter and can thrive in controlled chaos, Ludus is the place for you — it’s time to find your role

What You Will Be Doing

• Graphic and Illustration Production – Create original, clean, skeuomorphic, vector-based illustrations and graphics in Illustrator that match our brand style. These should have depth, polish, and a tactile feel, using gradients, shadows, and highlights to bring features to life. Assets will be used across ads, landing pages, eGuides, social posts, email graphics, large-format conference displays, signage, and more.
• Layout and Typography – Design clear, balanced, multi-page layouts ensuring readability and hierarchy. From brochures to text-heavy eGuides, organize content in a way that supports brand tone and makes complex information visually digestible.
• Webflow and Digital Assets – Manage basic web updates, including image swaps and layout adjustments, and build new landing pages. Create digital ad graphics optimized for Meta, LinkedIn, and Instagram.
• Motion Graphics – Create polished, brand-aligned animations that clearly showcase our software’s user flows and features. Keep them focused and refined, more sophisticated than basic GIFs, but not full cartoon productions, enhancing product understanding while complementing our visual style.
• Brand Consistency – Apply brand guidelines thoughtfully across all deliverables, adapting for format while maintaining a unified identity in typography, color, and layout.
• Collaboration – Work in shared design libraries (Adobe Creative Suite, Figma), participate in reviews, and proactively suggest visual enhancements while keeping assets technically accurate and ready for deployment.
  
  

Must Have Experience

• Adobe Creative Suite (Illustrator, InDesign Photoshop) – Expert-level proficiency for vector illustration and multi-page layout.
• Vector Illustration – Ability to create original, stylized, brand-driven graphics. These are precise, brand-driven graphics, not organic, freehand artwork.
• Brand Consistency – Experience applying and maintaining brand identity across a variety of formats.
• Typography and Layout – Demonstrated ability to create clean, balanced designs with strong hierarchy and readability.
• Basic Webflow proficiency – Comfortable with image swaps, layout tweaks, and page building.
• Figma – Collaborative asset creation and review.
  
  

Bonus Qualifications

• Motion Graphics – After Effects, Premiere Pro, or similar, for product-focused animations that align with our brand style and enhance product understanding.
• Video Editing – Basic editing in Premiere Pro or Descript.
• Iconography Design – Creation of new icons or spot illustrations in brand style.
  
  

Personal Attributes

• Collaborative and proactive mindset: Eager to contribute ideas and open to feedback and iteration in a fast-paced, growing team.
• Effective Communication: Clearly articulates ideas and design rationale, and openly engages in dialogue with both technical and non-technical team members.
• Understanding of the performing arts community: Understanding the visual needs unique to performing arts-focused audiences.
  
  

Perks

Health Insurance (Medical, Vision, Dental) — Provided by Blue Cross Blue Shields and Guardian. Ludus covers 90% of the premium of our employees and 50% of all dependents.

Flexible PTO — Take the time you need for vacation or personal days - simply work with your team to ensure everything runs smooth while you are away.

Sick Days — If you're under the weather, we expect you to take the time needed to recover within reason.

401(k) matching — Full match on the first 5% contribution and 50% match on the next 5% of contribution (7.5% contribution match by Ludus if you contribute 10%).

Profit Sharing and Stock Options — We believe in sharing our success and offer annual profit-sharing bonuses during profitable years, along with stock options that give employees a stake in our long-term growth and success.

Personal Wellness — $50 monthly reimbursement that can be used on anything personal wellness related.

Experience Credit — $100 yearly reimbursement toward concert tickets, theatre tickets, etc. to encourage shared experiences.

Role Details

• Salary Range: $65k - $80k
• Location: Hybrid West Michigan
  
  

Apply for the job

Do you want to join our team as our new Graphic Designer? Then we'd love to hear about you!