Regional Sales Manager

Job Type

Full-time

Description

Description

Position SummaryOrangetheory Fitness is looking for a high-performance Regional Sales Manager to lead,inspire, and drive sales performance across 8–11 studios. This role is responsible for deliveringtop-line revenue growth, exceeding membership and ancillary service KPIs, and developing ateam of high-performing studio sales managers and sales staff. The ideal candidate is a provensales leader who thrives in a fast-paced environment, is passionate about coaching, and has arelentless drive for results.

Key Responsibilities

Sales & Revenue Growth

• Own all revenue targets and KPIs across assigned studios, including new membership
• sales, total revenue, retail, attrition, and ancillary services.
• Analyze performance reports and metrics daily, weekly, and monthly to drive
• accountability and exceed goals.
• Collaborate with marketing and operational leaders to execute local campaigns, promotions, and lead generation strategies.
  
  

Team Leadership & Development

• Directly lead, coach, and develop Studio Sales Managers and Sales Associates within
• the region.
• Conduct regular in-person and virtual studio visits, providing hands-on training and mentorship to drive sales excellence.
• Implement sales training programs, playbooks, and performance management tools to ensure consistent execution of Orangetheory sales processes.
• Identify and develop future leaders within the region to support succession planning and business growth.
  
  

Performance Management

• Monitor and drive performance through clear KPIs: closing percentages, net memberships, show rates, lead conversion, revenue growth, and upsell metrics.
• Address performance gaps through action plans, coaching, and accountability measures.
• Ensure all studios are aligned with corporate expectations and operating at peak performance.
  
  

Collaboration & Communication

• Serve as the key liaison between corporate leadership and studio teams, ensuring alignment with company vision and priorities.
• Communicate effectively and consistently with cross-functional partners (fitness, operations, and marketing).
• Foster a culture of accountability, positivity, and high energy across all locations.
  
  

Qualifications

• Minimum 3–5 years of multi-unit sales leadership experience in fitness, wellness, or retail industries.
• Proven track record of exceeding sales and revenue goals across multiple locations.
• Strong coaching and team development skills with a hands-on leadership approach.
• Data-driven decision maker with the ability to translate KPIs into clear actions.
• Excellent communication, organizational, and time-management skills.
• Bachelor’s degree in Business, Marketing, or related field preferred.
  
  

What We Offer

• Competitive salary + performance-based bonus structure
• Health, dental, and vision benefits
• PTO and paid holidays
• Career advancement opportunities in a growing organization
• Complimentary Orangetheory classes
  
  

Join a brand that’s changing lives and be part of something bigger. Apply now to lead ahigh-performing region and drive the future of fitness with Orangetheory.

Salary Description

$70,000 - $80,000