Data Analyst (Internal Job Posting)

Ignitium is a data-driven account-based marketing solutions provider that helps B2B organizations identify and close more opportunities by integrating best-of-breed technologies within the ABM ecosystem and orchestrating personalized, multi-channel, multi-touch campaigns at scale. We partner with leading revenue teams at companies like Verizon, Five9, and C3 to provide the technology, data, and expertise that produce exceptional results. As a company, we’re as committed to growing careers as we are to building a world-class solutions provider.

Position Summary

As a Data Analyst, you will play a crucial role in developing and maintaining data sets for analysis and visualization. You will be responsible for ensuring that internal and external stakeholders have access to accurate reporting metrics in a timely manner.

This role involves collecting, cleaning, and interpreting large datasets to uncover trends, patterns, and opportunities for optimization across various departments. The ideal candidate is proficient in SQL, Google Sheets, and data visualization tools. As a key collaborator, you will work closely with cross-functional teams to deliver reports and dashboards that align with strategic goals. Your ability to tell a story with data will be essential in supporting informed decisions and continuous improvement efforts.

Essential Functions

To perform this job successfully, an individual must be able to satisfactorily perform each of the essential responsibilities listed below.

• Data collection and cleaning: Gather raw marketing data from platforms like Google Analytics, Meta, LinkedIn, and CRM systems, ensuring accuracy and completeness.
• Campaign performance analysis: Evaluate digital campaign results to identify trends, successes, and areas for improvement.
• Dashboard and report creation: Build and maintain dashboards and recurring reports that visualize KPIs and client metrics.
• Collaboration with teams: Partner with account managers and strategists to support client reporting needs and ad-hoc data requests.
• Marketing tool proficiency: Learn and apply analytics tools such as Google Analytics, Looker Studio, and Excel/Google Sheets.
• Data storytelling: Translate complex data findings into simple, insightful summaries for internal teams and client presentations.
  
  

Essential Functions

To perform this job successfully, an individual must be able to satisfactorily perform each of the essential responsibilities listed below.

• Data collection and cleaning: Gather raw marketing data from platforms like Google Analytics, Meta, LinkedIn, and CRM systems, ensuring accuracy and completeness.
• Campaign performance analysis: Evaluate digital campaign results to identify trends, successes, and areas for improvement.
• Dashboard and report creation: Build and maintain dashboards and recurring reports that visualize KPIs and client metrics.
• Collaboration with teams: Partner with account managers and strategists to support client reporting needs and ad-hoc data requests.
• Marketing tool proficiency: Learn and apply analytics tools such as Google Analytics, Looker Studio, and Excel/Google Sheets.
• Data storytelling: Translate complex data findings into simple, insightful summaries for internal teams and client presentations.
  
  

Education and Experience

• Current Employement at Ignitium
• Bachelor’s Degree in Information Technology or related degree related to computer science, mathematics, marketing, or any other quantitative field..
• Preferred:
• 1+ years of experience writing queries
• 1+ years of reporting experience
  
  

Certificates and/or licenses

• Certifications in the following practices are a plus:
• SQL and Database Management
• Cloud Computing Certifications such as GCP
• ETL Tools
• Programming Certifications such as Python
• Data Warehousing Certifications
• Machine Learning Certification