VIP Salesperson (Upgrade Specialist)
The CAR Group (Norm Reeves)
Date: 8 hours ago
City: West Covina, CA
Contract type: Full time

Location: West Covina, CA (On site) | Type: Full Time
Norm Reeves Auto Group is a nationally-recognized group of privately-owned retail automotive dealerships located in Southern California, Texas, and Florida including the #1 Honda Dealership in California. With a history dating back to 1963, our group has established a reputation for innovation, integrity, and customer-centric services. We are expanding rapidly and are looking for talented individuals who are eager to grow their careers while the company continues to expand!
We are looking for a motivated and customer-focused VIP Salesperson to join our dealership team. This role specializes in working with existing customers, primarily through the service drive, to identify opportunities for vehicle upgrades and provide a concierge-level buying experience.
What You’ll Do
Norm Reeves Auto Group is a nationally-recognized group of privately-owned retail automotive dealerships located in Southern California, Texas, and Florida including the #1 Honda Dealership in California. With a history dating back to 1963, our group has established a reputation for innovation, integrity, and customer-centric services. We are expanding rapidly and are looking for talented individuals who are eager to grow their careers while the company continues to expand!
We are looking for a motivated and customer-focused VIP Salesperson to join our dealership team. This role specializes in working with existing customers, primarily through the service drive, to identify opportunities for vehicle upgrades and provide a concierge-level buying experience.
What You’ll Do
- Engage with customers in the service drive to identify potential trade-in and upgrade opportunities.
- Use dealership CRM and equity tools to analyze customer accounts, lease terms, and trade-in values.
- Present personalized “VIP upgrade offers” that provide value, convenience, and long-term loyalty.
- Schedule and conduct VIP appointments with existing customers.
- Maintain strong follow-up with clients to encourage repeat business and referrals.
- Deliver a white-glove, concierge-style experience throughout the sales process, from greeting to delivery.
- Collaborate with the service, sales, and finance departments to ensure seamless transactions.
- Consistently achieve sales goals while maintaining high CSI (Customer Satisfaction Index) scores.
- Full time availability. You’ll also need to be at least 18 years old.
- A valid driver’s license and acceptable driving record.
- Previous automotive sales experience preferred, but strong customer service or relationship-building experience considered.
- Ability to work independently while contributing to a team environment.
- Honesty, empathy, and exceptional communication skills.
- Comfortable engaging with customers face-to-face in a service drive setting.
- Strong organizational and follow-up skills with attention to detail.
- Proficiency with CRM tools a plus
- Unlock Your Potential – Free Training & Limitless Advancement Opportunities to Skyrocket Your Career Growth.
- Invest in Yourself – Tuition Reimbursement (Up to $2,000 back in your pocket within 12 months)
- Health and Wellness First – Comprehensive Medical, Dental, and Vision Plans to Keep You and Your Family Thriving.
- Enjoy Complimentary Group Life Insurance for Added Peace of Mind.
- Your Network, Your Success – Employee Referral Bonus Program - Earn While Building a Stronger Team.
- Shop and Save with our generous discounts on Sales, Service, and Parts at Any Norm Reeves Location.
- Secure Your Future - Build Wealth with 401k Matching - We Match 25% on Your $4,000 Contribution.
- Time to Recharge – Paid Time Off (PTO) and Holidays for a Perfect Work-Life Balance.
- Celebrate and Rejoice – 6 Holidays Per Year to Spend Quality Time with Loved Ones.
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