Lead Specialist

Description

Big Ass Who?

We didn’t set out to start a fan company. We set out to solve a problem—workplace discomfort. (Sorry, HR, not your kind.) Facilities become furnaces during the summer, but businesses still expect peak performance and productivity. Without providing the basic human right of comfort, that’s just asinine. Seeing how overhead fans cooled California dairy cows begged a massive question for our founder. “Can a fan be made to revolutionize comfort for people?” he uttered.

That’s when the HVLS Fan Company was born—with the first-ever patented high-volume, low-speed fan. But that name? BOR-ing. And customers knew it. We kept getting calls asking, “Are you the guys who make those big ass fans?” Hell yeah we are. And Big Ass Fans was born, complete with our own cheeky donkey mascot, Fanny. Today, we don’t just move air, we transform experiences. Big Ass Fans deliver comfort where it counts. We build every product like lives depend on it. Because, turns out, they do.

Our success is a result of the Big Ass Fans team’s innovation. Are you seeking an opportunity to work with extraordinary people with an entrepreneurial spirit? Do you have something that sets you apart from the rest? With a bias for action, we want you to and bring the next great BAF product to market. From our customers to our employees, we are passionate about what we can accomplish together. The successful candidate will bring passion, energy, and a “get it done” mentality to BAF and the industrial business and contribute in a meaningful way to realize the company’s full potential in the market.

Opportunity

As a Lead Specialist, you will be the strategic engine behind our revenue growth—transforming data into opportunity. Your mission is to uncover high-potential leads and fuel the sales pipeline with actionable insights. By blending analytical precision with creative problem-solving, you’ll empower our sales teams to connect with the right prospects at the right time, making a measurable impact and accelerating business success.

What You'll Do

• Research, screen, and qualify marketing leads for BAF’s products or services.
• Use direct and indirect outreach resources to develop and nurture a pipeline of quality sales leads and opportunities.
• Contact target leads and prospects to assess and understand customer needs, gather and verify information, and gauge sales opportunities.
• Create opportunities for sales through communication of the BAF value proposition pertinent to the lead or prospect and requesting site visits for our outside sales teams.
• Update and maintain CRM system to ensure information is organized, accurate, and accessible for future needs.
• Document customer conversations, feedback, and other pertinent information to drive and support the sales process.
• Complete a minimum of 100 outbound calls daily to our defined prospect list, in addition to lead follow-up cadence.
• Drive an initial lead phone outreach within 1 hour of lead receipt with a goal of converting 50% of leads to qualified opportunities and maintaining an overall lead-based win rate of 30%.
  
  

What You'll Bring

• Bachelor’s degree in Business Administration, Marketing or closely related field
• Previous sales experience, a plus
• Familiarity with CRM, Salesforce preferred
• Exceptional attention to detail and strong communication skills to collaborate with sales, marketing and various commercial leaders
  
  

Think you have what it takes, but your background doesn’t perfectly align with this role? No sweat! If this position gets your fan spinning, we encourage you to apply and tell us how you’ll succeed with your unique skills in your application.

First 90 days

Days 1-30

Every Big Ass Fans employee is essential in working towards the company’s growth goals, and no goal is successful without a plan. When you kickstart your BAF journey with a strong 90-day plan, you’ll be set up for a great first day, week, month, quarter and beyond! Here’s a snapshot of the first 90 days as a BAF Lead Specialist:

• Complete your onboarding activities, including an on-site 4-day FANdamentals training.
• Dive into the details by familiarizing yourself with our lead call cadence.
• Learn the ropes of our phone system and navigating call transfers.
• Take the lead and begin handling leads and calling 50 leads per day.
  
  

Days 31-60

• Capture new opportunities through outbound proactive calls.
• Begin executing 90 outbound business generation calls daily.
• Execute the full lead cadence for each lead.
  
  

Days 61-90+:

• Complete 100 daily outbound business generation calls.
  
  

The Interview Process

• Video Screen: Show us your cool skills! This will be a one-way video screen that goes through several questions for you to answer, leaving you a certain amount of time to respond. First time doing one of these? Be yourself! Some say it helps to settle your nerves by picturing the camera in its underwear.
• Our First Chat: You’ll be speaking with a BAF Recruiter! Here, you’ll discuss the opportunity more in-depth, and talk through any questions you have, as well as cover any details that didn’t come out in the video screen.
• In-Person Interview: You'll come onsite to our BAF Headquarters for an interview with our Lead Supervisor and Director of End User Marketing. Here, you'll learn in-depth details of the role, go over the day-to-day operations, and learn about the role's KPIs.
  
  

How do you live life Big Ass?

Wonder what it’s like to walk through our Headquarters? Click here to get a virtual tour, and while you’re at it, check out our Benefits and Perks!

Be a part of something BIG

You’re not just a member of the Big Ass Fans team; it’s BIGGER than us. We are a Madison Industries company - one of the largest and most successful privately held companies in the world. Madison Industries has fostered and built exceptional companies that are essential to our collective health and well-being. Come join our mission to make the world healthier, safer, and more productive to build something truly remarkable!

Why haven’t you applied yet?

Big Ass Fans is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or national origin, age, disability or veteran status. Big Ass Fans maintains an environment where each individual is valued and respected. Individuals are expected to understand and comply with OSHA and ISO 9001 standards and procedures. Individuals are expected to apply safe work methods when performing the job requirements in hazardous and non-hazardous environments to avoid injury to self to co-workers or damage to property. Individuals are expected to report unsafe work conditions or equipment operation to supervisors immediately and observe all safety rules.

If you need assistance or an accommodation due to a disability, you may email us at [email protected] or call us at 1.877.244.3267.