Director of Annual and Mid-Level Giving

Description

National Forest Foundation (NFF) is pleased to offer a regular, full-time position to a candidate who will strategically lead and grow philanthropic support through annual and mid-level giving programs. The ideal candidate would be based in the Western United States with convenient access to a major airport.

About the NFF: As the official national partner to the US Forest Service (USFS), the National Forest Foundation was chartered by Congress in 1993. Today, the NFF advances forest resiliency, healthy watersheds and wildlife habitat, and recreation for all by working with communities and organizations across the country. The Foundation has grown significantly in the last few years in programmatic impact, revenue and support, and organizational capacity. NFF leads with impact, deploying roughly 90% of its expenses towards projects and programs across the country’s 193-million-acre National Forest System. NFF is forward-thinking and innovative, with ambitious strategies and goals to advance and prepare forests for a new economy.

Position Function: The Director of Annual and Mid-Level Giving will report to the Chief Advancement Officer, and will oversee the design, execution, and growth of the NFF’s annual giving program (gifts up to $999) and mid-level giving program ($1,000–$24,999). This position is responsible for using data-driven strategies to expand donor acquisition, retention, and revenue growth across these critical programs. The Director will develop and execute multi-channel campaigns, build a robust mid-level giving pipeline, and work closely with the Advancement team to create seamless pathways for donors to advance into major and planned giving. This is an exciting opportunity for an ambitious fundraiser eager to take ownership of a growing program and contribute to the NFF’s national fundraising success.

Position Duties and Responsibilities: The Director of Annual and Mid-Level Giving will:

• Develop and implement an integrated annual giving strategy—including direct mail, email, digital, and other channels—that drives donor acquisition, retention, and upgrading.
• Lead the development of a mid-level giving program to deepen relationships with donors giving $1,000–$24,999, with the goal of building a strong pipeline for major giving.
• Use analytics to track donor behavior, segment audiences, and test strategies to improve performance across campaigns.
• Collaborate with the marketing/communications team to ensure compelling messaging and branding in annual giving campaigns.
• Partner with Major Gift Officers to identify and move qualified mid-level donors into major gift portfolios.
• Oversee stewardship strategies that enhance donor loyalty and engagement at the annual and mid-level tiers.
• Monitor and report on KPIs including donor retention, revenue growth, and ROI for campaigns.
• Manage vendor relationships (e.g., direct mail, digital fundraising) to ensure high-quality execution and results.
• Supervise and mentor any staff, officers, or interns assigned to support annual and mid-level giving efforts.
• Maintain timely and accurate donor records and campaign analytics within CRM and other systems.
• Travel occasionally (10–15%) to represent NFF and connect with donors, as needed.
• Perform other duties as assigned.
  
  

Education and Qualifications: NFF expects the Director of Annual and Mid-Level Giving to possess the following educational and experiential qualifications:

• Minimum five years of nonprofit fundraising experience, with at least three years managing annual giving programs for a high-performing national-level organizations.
• Commitment to the mission of the NFF.
• Commitment to ethical fundraising principles.
• Demonstrated success in developing and implementing data-driven annual giving strategies and multi-channel campaigns.
• Experience building or managing mid-level donor programs.
• Familiarity with CRM systems, donor segmentation, and reporting.
• Special preference for candidates with experience in the conservation or environmental sector.
• Must be authorized to work in the United States.
  
  

Abilities and Skills: NFF expects the Director of Annual and Mid-Level Giving to possess the following proven abilities and skills:

• Strong analytical skills and ability to interpret data to inform strategy.
• Excellent oral and written communication skills, with the ability to craft compelling donor messaging.
• Expertise in digital fundraising techniques, trends, and platforms.
• Strong relationship-building skills and ability to collaborate effectively across teams.
• Ability to manage multiple projects simultaneously while meeting deadlines.
• Capacity to innovate, test, and optimize campaigns to maximize results.
• High level of self-motivation and ability to work independently in a remote setting.
• Strong attention to detail and commitment to excellence.
  
  

Location: The location for this position is flexible throughout the lower 48 states, near a major airport. This position is a remote/work-from-home position and requires reliable internet access and a dedicated workspace.

Compensation: The NFF offers competitive compensation and benefits. The starting salary range for this position is $87,500 to $90,200, with the ability to grow to $111,600 and above.

Benefits: NFF is proud to offer our staff:

Health And Wellness

• Medical and dental insurance paid at 75% by the organization for you and any dependents.
• Vision insurance paid 50% by the organization for you and any dependents.
• Health savings account (HSA) with employer contributions between $1,878-$3,750 per year, predicated on coverage type.
• Healthcare and dependent care flexible spending accounts (FSA).
• Employee assistance program (EAP) at no cost.
  
  

Financial Wellbeing

• 403(b) retirement plan with a 5% employer match after one (1) year of service.
• Short-term and long-term disability insurance at no cost.
• Basic life and AD&D insurance at no cost, with voluntary life insurance options.
• Whole life insurance at a discounted rate
  
  

Flexibility And Time Off

• Employees start with 35 days of annual leave, sick leave, personal leave and holidays (annual leave accrual rates increase with years of service)
• Family & medical leave for up to sixteen (16) weeks with up to four (4) weeks paid.
  
  

Personal Development

• Training & Development Programs
• Professional development reimbursement for up to $1,000 per year.
  
  

Journey Of a Lifetime

• The opportunity to support an incredible mission and travel to / work in spectacular locations.
  
  

To Apply: Applications must include both a cover letter and resume. Incomplete packages will not be considered. Applications will be revied on a rolling basis. This posting will close on September 27th, or earlier if filled. Please visit our careers site to apply online.

The National Forest Foundation is an equal opportunity employer – meaning we provide equal employment opportunities to all employees and applicants for employment without regard to any characteristic protected by applicable law. Further, we prohibit discrimination, harassment, and retaliation in all aspects of employment, including recruitment, hiring, promotion, compensation, benefits, training, and termination. We strive to foster a work environment where every individual is respected, valued, and treated fairly. This statement reflects our unwavering dedication to fairness, respect, and equality in employment practices and sets the foundation for a positive work environment.