Senior Assistant Director, Northern California (Admissions Counselor), Office of Admissions

ADMISSIONS ORG (BL-ADMS-IUBLA)

The Office of Enrollment Management (OEM) serves Indiana University (IU) Bloomington by recruiting, enrolling, and serving the undergraduate population. We are deeply committed to transforming students' lives through access, engagement, and success while becoming the most innovative, strategic, and visionary enrollment management team in the nation. With a strong focus on recruiting students from all backgrounds and excellent service, OEM works with campus partners to make IU Bloomington the best university possible.

The Office of Admissions is the front-facing department to the public for undergraduate recruitment for the Indiana University Bloomington campus. The Office of Admissions is responsible for recruiting the freshman class each year, counseling prospective students and their families about the admissions process, providing accurate information to the public about our recruiting requirements and standards, and marketing Indiana University Bloomington.

The Senior Assistant Director is responsible for designing and implementing coordinated recruitment processes for domestic admissions for the Bloomington Campus in Northern California, the Pacific Northwest, and Hawaii. It also involves project management responsibilities, cross-functional teamwork, and continuous analysis of application and enrollment data to inform decision-making.

Department-Specific Responsibilities

• Responsible for attracting, recruiting, and enrolling new students to the IU Bloomington campus through the design and implementation of coordinated recruitment processes and the management of various projects on the Office of Admissions Recruitment Team.
• Responsible for the Northern California, Pacific Northwest, and Hawaii recruitment territory and application evaluation, developing a target range of students to enroll to meet campus enrollment goals by determining the number of prospects, applications and admits needed to complete this target.
• Represents the IU Office of Admissions in California, Oregon, Washington, Idaho, and Hawaii through recruitment at high schools, college fairs, conferences and seminars.
• Uses data-informed strategies in the development and execution of territory management and other recruitment activities to increase student yields.
• Develops and manages a detailed project schedule and work plan.
• Executes work in a cross-functional recruitment model.
• In collaboration with campus departments, schools, and other lead Admissions staff, identifies models and best practices for innovative outreach to applicants and parents to include such models as on-campus opportunities supported by student staff and student coordinators.
• Provides project updates on a consistent basis to various stakeholders about strategy, adjustments, and progress.
• Applies an asset-based approach to their work, making Indiana University welcoming to all.
• Serves as Office of Admissions "liaison" with an academic unit with responsibilities for updating Admission staff on new initiatives or changes to processes and leveraging this knowledge in cross team collaboration and training with office of admissions colleagues to provide greater insight into school specific programs, trends, and opportunities.
• Informs file review process by monitoring funnel data and enrollment goals at The College, regularly analyzing and reporting this data out, advising colleagues and leadership on relevant trends or interruptions in markets that could impact overall achievement of enrollment goals.
  
  

General Responsibilities

• Maintains, implements and oversees a holistic recruitment yield tactical plan for recruitment.
• Develops, implements, and administers plans, programs, and events for general and targeted student recruitment in support of organizational goals.
• Integrates a diverse and strategic communications strategy in collaboration with other departments, geared toward specific student declared academic major, career interests, and geographic factors.
• Identifies and develops partnerships for outreach to prospective students and influencers.
• Interprets academic policies and exercises authority and independent judgment.
• Plans, implements, and evaluates programs and processes and determines the effectiveness of markets and strategies. Exercises independent judgment and uses census data and modeling tools to identify effective marketing plans and strategies to address specific populations.
• Serves in a collaborative role with internal and external stakeholders to identify targets of opportunity to attract and enroll under-represented populations. Participates in the assessment and evaluation of various models.
• May attend meetings or serve on committees with the admissions stakeholders, including all staff meetings, recruitment, and outreach team meetings, customer service lead meetings, and undergraduate recruitment council meetings; may provide guidance to other admissions counselors.
  
  

Combinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.

EDUCATION

Required

• Bachelor's degree
  
  

Required

WORK EXPERIENCE

• 2 years in admissions, higher education, marketing, or related field
  
  

Skills

Required

• Proficient in written and verbal communication skills
• Maintains a high degree of professionalism
• Demonstrated time management and priority setting skills
• Demonstrates a high commitment to quality
• Possesses flexibility to work in a fast-paced, dynamic environment
• Seeks to acquire knowledge in area of specialty
• Highly thorough and dependable
• Demonstrates a high level of accuracy, even under pressure
• Possesses excellent presentation skills
• Demonstrates excellent judgment, tact, and diplomacy
• Highly developed customer relations skills
• Commitment to working with people of diverse backgrounds
• Ability to interpret federal, state, and institutional rules and regulations and required procedures associated with compliance
  
  

Preferred

• Demonstrates a high level of autonomy, strategic thinking, and adaptability, as it involves managing a multi-state recruitment territory, including Northern California, the Pacific Northwest, and Hawaii, while executing data-informed outreach and enrollment strategies
• Strong communication skills
• Cultural competency
• Ability to foster inclusive, asset-based recruitment practices that make Indiana University welcoming to all
  
  

This role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment. The position involves sedentary work as well as periods of time moving around an office environment and the campus. The person in this role must be able to perform the essential functions with or without an accommodation.

The position demands frequent travel, public engagement at high schools and events, and collaboration across departments to support campus-wide enrollment goals.

San Francisco Bay Area or other agreed upon location in Northern California.

This position is eligible for remote work or to work a hybrid schedule (mix between remote and in-person work), subject to change in the future based on university policy and business needs.

Up to $68,640 annually

For full-time staff employees, Indiana University offers a wide array of benefits including:

• Comprehensive medical and dental insurance
• Health savings account with generous IU contributions
• Healthcare and dependent care flexible spending accounts
• Basic group life insurance paid by IU
• Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance
• Base retirement plan with generous IU contributions, subject to vesting
• Voluntary supplemental retirement plan options
• Tuition subsidy for employees and family members taking IU courses
• 10 paid holidays plus a paid winter break each year
• Generous paid time off plans
• Paid leave for new parents and IU-sponsored volunteer events
• Employee assistance program (EAP)
  
  

Learn more about our benefits by reviewing the IU Benefit Programs Brochure.

Career Level: Career

FLSA: Exempt

Job Function: Student Services

Job Family: Admissions & Recruitment

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This posting is scheduled to close at 11:59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.

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Indiana University is an equal opportunity employer and provider of ADA services and prohibits discrimination in hiring. See Indiana University Notice of Non-Discrimination here which includes contact information.

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