Marketing Specialist

At McAda Drilling Fluids, we are looking to onboard a professional, growth-oriented Marketing Specialist. The individual we seek should have a knack for market research, consumer trends, and strategic planning combined with a deep understanding of the oil and gas industry. The successful candidate will play a crucial role in cultivating and implementing dashingly successful marketing campaigns designed to solidify our brand and grow our business.

Responsibilities

• Devise and implement innovative marketing strategies to position our products and services, thereby exceeding our sales objectives.
• Conduct comprehensive market research to uncover opportunities for product promotion, market expansion, and new product development.
• Work closely with cross-functional teams to develop and execute integrated marketing campaigns across various channels such as social media, email, and events.
• Diligently monitor, track, and report marketing metrics to measure the success of marketing initiatives and guide future decisions.
• Develop and manage our online presence, including the company website, social media platforms, and SEO best practices.
• Stay abreast with industry developments and trends, competitor activities, and customer preferences to keep our marketing strategies relevant and effective.
  
  

Qualifications

• A Bachelor's degree in Marketing, Business Administration, or a related field.
• A minimum of 3-5 years of professional experience in a marketing role, preferably in the oil and gas industry.
• Exceptional verbal and written communication skills along with strong presentation abilities.
• Proven experience in conducting market research and managing digital marketing campaigns.
• Proficiency in using marketing software and tools, including CRM, Google Analytics, social media platforms, and SEO tools.
• Exceptional time management skills, detail-oriented approach, and an ability to work independently.
  
  

Benefits

• An opportunity to work with a team of highly skilled professionals in a dynamic and productive environment.
• Engage with the latest marketing technologies and strategies, thereby accelerating your professional growth.
• Comprehensive health and wellness benefits including medical, dental, and vision insurance.
• Retirement plan benefits to secure your financial future.
• Generous paid time-off policy along with additional benefits like employee assistance programs, life insurance, and more.
  
  

The chosen individual will get an opportunity to work in a motivating environment where creativity is applauded and innovation is encouraged. If you meet the qualifications and are ready to push the boundaries of marketing to build a successful brand, we encourage you to apply.