CRM & Integrations Administrator at Captivate

Description

Captivate is the largest on the go news and entertainment network in North America, reaching influential audiences where they work and live. From the biggest stories to today’s weather, traffic updates to building amenity announcements, we are the daily source of information that sparks conversation, piques curiosity and makes an impact. We reach millions through our network of video first screens in premier office buildings and luxury residential real estate, fostering powerful connections between brands and decision makers, properties and affluent consumers. Influence the Influential with Captivate.

The Opportunity: CRM & Integrations Administrator

Captivate is seeking a CRM & Integrations Administrator to join our dynamic Technology team. This role will serve as a key technical resource responsible for managing, maintaining, and enhancing Captivate’s customer relationship management (CRM) systems with a primary focus on Pivotal SFA (Avolin Software). The CRM & Integrations Administrator ensures that our CRM environment runs efficiently, supports end-to-end business operations, and delivers accurate, actionable data to drive sales and operational success.

This position works closely with cross-functional partners across Technology, Sales, Marketing, and Operations to deliver new solutions, resolve system challenges, and expand automation capabilities. The ideal candidate combines strong technical expertise with business acumen capable of both hands-on system administration and translating business needs into scalable technical outcomes.

While the immediate focus will be on optimizing and supporting Pivotal SFA, this role will also play an important part in shaping Captivate’s future CRM strategy, including the evolution and potential integration of Salesforce and other modern platforms. This is a highly collaborative, growth-oriented opportunity for someone passionate about leveraging technology to connect data, systems, and people.

Salary Range: $95,000 to $105,000

What You’ll Do

• Administer and maintain the Pivotal SFA CRM, including configuration, user setup, system monitoring, permissions management, and data quality control.
• Collaborate with Sales, Marketing, and Operations to understand business needs and translate them into scalable CRM solutions that improve efficiency and visibility.
• Develop, test, and deploy system enhancements such as workflows, dashboards, forms, and automation rules that simplify user experience and improve reporting accuracy.
• Partner with Engineering and IT to design and support bidirectional integrations between Pivotal SFA, Salesforce, and NetSuite using MuleSoft and related integration technologies.
• Troubleshoot and resolve technical issues by diagnosing root causes, managing error logs, and ensuring system stability across all connected applications.
• Oversee data imports, exports, and synchronization between CRM, ERP, and marketing systems, ensuring clean and consistent datasets across all business units.
• Support software version updates, patches, and upgrades, coordinating testing and deployment with internal development and external vendors.
• Develop and maintain documentation, including system configurations, process maps, and best practices to ensure knowledge continuity and compliance.
• Provide user training and ongoing support to maximize adoption and ensure all teams are leveraging CRM tools effectively.
• Contribute to Captivate’s CRM modernization roadmap, helping identify opportunities to expand automation, analytics, and cross-platform integration particularly as we prepare for greater use of Salesforce and emerging CRM technologies.
  
  

What Success Looks Like...

Success in this role means you’ve built confidence across the organization that our CRM systems are reliable, insightful, and evolving in step with Captivate’s business goals. You’re the go-to expert for system stability, data integrity, and integration efficiency ensuring teams can focus on selling, serving clients, and making informed decisions.

You’ll Know You’re Succeeding When

• CRM systems run seamlessly, with proactive monitoring and minimal downtime across Pivotal SFA, Salesforce, and connected applications.
• Data accuracy and accessibility improve, enabling Sales, Marketing, and Operations to make faster, smarter, and more coordinated business decisions.
• Integrations between Pivotal SFA, Salesforce, NetSuite, and MuleSoft operate efficiently and support real-time visibility into customer and revenue activity.
• End users are confident and self-sufficient, leveraging the CRM tools you’ve configured and trained them on to improve productivity and collaboration.
• You anticipate system needs, identifying and implementing enhancements before issues arise, and helping the team transition toward future CRM solutions.
• You are seen as a bridge between technology and business, helping translate complex data and system workflows into simple, actionable outcomes that advance Captivate’s strategic priorities.
  
  

Qualifications

• 5+ years of experience as a CRM Administrator or similar technical role.
• 3+ years of experience partnering with Sales, Marketing, and Operations to design and implement automation and reporting solutions.
• 2+ years supporting system integrations between CRM, ERP, and Sales Automation tools.
• 2+ years developing and running SQL Server queries and custom reports.
• 2+ years working with JavaScript for scripting or customization.
• 1+ year experience using MuleSoft for integration workflows.
• Proven, hands-on experience with Pivotal SFA administration and customization.
• Strong understanding of CRM data models, workflows, and automation processes.
• Proficiency with SQL, Excel, and data management tools.
• Excellent analytical and problem-solving skills with strong communication and attention to detail.
• Ability to manage multiple priorities and collaborate across technical and non-technical teams.
• Solid understanding of sales processes and automation best practices.
  
  

What You’ll Bring

• Experience with Salesforce or other modern CRM platforms (e.g., Microsoft Dynamics 365, HubSpot, Zoho).
• Familiarity with Tableau or similar reporting/visualization tools.
• Understanding of APIs, integrations, and data migration frameworks.
• Experience with low-code or automation tools (e.g., Power Automate, Zapier).
• General working knowledge of AWS, Atlassian JIRA, and Confluence.
  
  

Where You'll Be

The office is located at Crosspoint Towers easily accessible from several major highways. There is an onsite restaurant, cafeteria, gym and walking trails. Captivate operates on a hybrid schedule with the flexibility to work from home on Mondays and Fridays.

Why You Should Work For Captivate

At Captivate, we "Bring Life to Work" because we recognize the ever-evolving connection between work and life. Employees are invited to be their authentic selves, bring new ideas, and use each experience as an opportunity to learn and grow. We have a strong company culture that offers more than just benefits, leaving our employees with a strong bond with their team and beyond. Captivate also offers competitive benefits to all full-time employees, including:

• Generous vacation policy
• Comprehensive Health Coverage
• Company paid Life Insurance, Short-Term & Long-Term Disability
• Pre-Tax Spending Accounts for Healthcare, Dependent Care & Commuter Expenses
• 401(k) Retirement Savings with Employer Match
• Paid Family Leave & Parental Leave
• And more
  
  

Our Commitment To Diversity

At Captivate, we celebrate and embrace a diverse team. We are committed to building a team that represents a wide variety of experiences, backgrounds, and skills. We encourage individuals of all races, colors, religions, marital statuses, ages, gender identities, gender expressions, sexual orientations, non-disqualifying physical or mental disabilities, national origins, veteran statuses, and any other legally protected characteristics to apply.

Captivate is proud to be an equal opportunity employer, and we are committed to creating an inclusive environment for all employees.