Sr. Product Manager, Vehicle Subscriptions & Upgrades at Tesla

What To Expect
As the Product Manager for Vehicle Subscriptions and Upgrades, you’ll own the end-to-end experience that enables customers to discover, purchase, manage, and benefit from software features and service plans throughout the life of their vehicle. You’ll expand and optimize Tesla’s portfolio of upgradeable offerings—creating intuitive, high-value experiences that enhance customer satisfaction, deepen engagement, and drive long-term revenue growth. You’ll partner across mobile app, in-vehicle UX, vehicle software, service, and commerce systems to deliver seamless upgrade paths that feel fully integrated to the Tesla ownership journey. You’ll leverage data, experimentation, and strong product instincts to launch new offerings quickly while continuously refining existing workflows for simplicity, speed, and conversion.

What You'll Do

Define and drive the product vision, strategy, and roadmap for subscriptions and upgrades across global markets

Identify and develop new subscription and upgrade opportunities that enhance ownership value and contribute to sustainable revenue growth

Design frictionless discovery, purchase, and management flows that make it easy for customers to adopt and manage offerings throughout their ownership lifecycle

Partner with engineering, design, data science, vehicle software, and operations teams to deliver high-quality experiences that integrate seamlessly across the Tesla ecosystem

Use data, customer insights, and experimentation to measure impact and optimize conversion, retention, and engagement

Write clear product requirements, prioritize effectively, and lead cross-functional execution on aggressive timelines

Champion customer value and long-term loyalty, ensuring every offering strengthens the ownership experience

What You'll Bring

Product management experience, ideally in subscriptions, commerce, or automotive technology

Strong background in consumer experience design with proven success driving engagement, adoption, and retention

Experience working with cross-functional engineering and operations teams to ship software at scale and iterate rapidly

Data-driven mindset with excellent analytical skills and a bias toward experimentation and measurable outcomes

Proven ability to balance business goals with customer value and user-centered design

Exceptional communication and collaboration skills across diverse global teams

A customer-obsessed, entrepreneurial mindset that thrives in fast-moving, ambiguous environments

Benefits
Compensation and Benefits
Along with competitive pay, as a full-time Tesla employee, you are eligible for the following benefits at day 1 of hire:

Aetna PPO and HSA plans > 2 medical plan options with $0 payroll deduction

Family-building, fertility, adoption and surrogacy benefits

Dental (including orthodontic coverage) and vision plans, both have options with a $0 paycheck contribution

Company Paid (Health Savings Account) HSA Contribution when enrolled in the High Deductible Aetna medical plan with HSA

Healthcare and Dependent Care Flexible Spending Accounts (FSA)

401(k) with employer match, Employee Stock Purchase Plans, and other financial benefits

Company paid Basic Life, AD&D, short-term and long-term disability insurance

Employee Assistance Program

Sick and Vacation time (Flex time for salary positions), and Paid Holidays

Back-up childcare and parenting support resources

Voluntary benefits to include: critical illness, hospital indemnity, accident insurance, theft & legal services, and pet insurance

Weight Loss and Tobacco Cessation Programs

Tesla Babies program

Commuter benefits

Employee discounts and perks program

Expected Compensation

$128,000 - $192,000/annual salary + cash and stock awards + benefits

Pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

, Tesla