Brand Coordinator, Hobby at Bandai Namco Toys & Collectibles America Inc

The Hobby Brand Coordinator will support the execution of a variety of consumer-facing events, retail activations, and fan experiences within the Hobby Department. This role will collaborate with cross-functional teams including product, marketing, and sales to coordinate event initiatives from concept through execution and post-event analysis.

The Brand Coordinator will provide ongoing support across event planning, product coordination, data tracking, and promotional activities, while contributing to a high volume of tasks in a fast-paced environment. This position offers an opportunity to build foundational experience across event execution, product planning, and performance analysis, with potential for growth into expanded responsibilities over time.

Essential Job Functions

• Support the planning and execution of consumer-facing events and B2C activations.
• Coordinate event readiness including materials, displays, and workshop logistics.
• Assist with onsite event execution to ensure smooth delivery and operations.
• Track and maintain event sales performance and reporting.
• Prepare product pull lists and offer sheets aligned with sales goals and target audiences.
• Support product assortment planning based on performance trends and event requirements.
• Coordinate submission and tracking of licensor approvals.
• Manage and track display samples for events and retail locations.
• Coordinate materials and items required for workshops and activations.
• Prepare surveys for event use and support analysis of customer feedback and results post-event.
• Organize and maintain sales and event data in clear, actionable formats.
• Support development of insights to improve future event performance.
• Coordinate online and offline promotional content with internal teams and overseas partners.
• Support fan/community programs and in-store promotional initiatives.
• Provide support for trade shows, roadshows, and sales meeting preparation.
• Assist with English copywriting and content coordination as needed.
• Participate in team meetings and cross-functional discussions.
• Perform other duties as assigned.

Core Skills

REQUIRED SKILLS AND ABILITIES

• Strong organizational and multitasking skills with the ability to manage multiple priorities.
• Detail-oriented with strong follow-through and accountability.
• Strong written and verbal communication skills.

Job Specific Skills

• Basic proficiency in Microsoft Excel and data tracking.
• Japanese language skills or familiarity with Japanese culture is a plus, but not required.
• Interest in hobby, collectibles, or pop culture.

Educational Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience

Experience And Work Requirements

• 1–3 years of experience in events, marketing, sales support, or a related field

Mental Physical, And Environmental Requirements

WORK ENVIRONMENT

White-collar office environment.

WORKPLACE TEMPERATURE

Typical Office.

WORK CONDITIONS

Frequent periods of sitting and engaging in computer-related tasks. There will be occasional requirements to stand and/or walk, particularly during event support.

NOISE LEVEL

Mild.

PHYSICAL SIGHT

Viewing a computer screen and reading written documents at close range.

Observing presentations, meetings and event spaces at a distance.

Distinguishing colors as needed for materials, signage, and branding elements.

LIFTING

Occasional lifting and moving objects weighing up to 25-30 pounds.

Physical Requirements

Sitting for extended periods during regular office work; standing and walking for extended periods (up to 8+ hours) during trade shows and events.

TRAVEL

Up to 10-15% travel required for industry events, typically 2-3 days trips. 1-2 times annually may require multi-day travel (as needed).

06/03/2026