Administrative Sales Assistant at WISC-TV

The Administrative Sales Assistant helps maximize station revenue by ensuring advertising orders are accurately entered, campaigns are properly scheduled and launched on time, and billing/reporting materials are delivered to clients and sales teams. This role sits at the intersection of Sales, Traffic, and Accounting—supporting the full campaign lifecycle from contract processing and creative collection through post‑campaign documentation.

Key Responsibilities

• Maximize station revenue opportunities through accurate order entry and coordination with Traffic and Accounting.
• Schedule appointments and provide administrative support for sales teams, Sales Managers, and the General Manager as needed.
• Process advertising contracts and ensure all required details are complete and compliant.
• Obtain and organize creative materials (audio, copy, tags, instructions, approvals) by deadline.
• Generate support materials for sales teams (flight details, confirmations, summaries, reporting packets).
• Coordinate the scheduling and launch of advertising campaigns, confirming start dates, rotations, and deliverables.
• Provide clients with campaign documentation and updates, including pre‑logs, post‑logs, invoices, ratings posts, and related reporting.
• Communicate proactively with internal teams and clients to resolve missing information, changes, or time‑sensitive issues.
• Plan and coordinate events in support of station revenue efforts (e.g., sales summits, client entertaining/appreciation events), including calendars, logistics, materials, and vendor coordination as needed.

Qualifications

• Ability to manage the stresses and pressures of time‑sensitive projects while maintaining accuracy and professionalism.
• Excellent social, interpersonal, and presentation skills.
• Strong written and verbal communication skills.
• Detail‑oriented with strong follow‑through and organizational skills.

Experience & Education

• College degree not required; degree is a plus.
• Prior experience in sales is preferred.
• Working knowledge of common business software programs (e.g., CRM/order systems, spreadsheets, email, scheduling tools) preferred.

Work Style & Core Competencies (Preferred)

• High attention to detail; strong data accuracy habits.
• Comfortable collaborating across departments (Sales, Traffic, Accounting, Creative/Production).
• Ability to prioritize competing requests and meet deadlines.
• Customer‑service mindset with a professional, solutions-oriented approach.
• This is an in-office position

What You’ll Get In Return

You’ll get a supportive work environment with co-workers and managers who value your work, your time, and your perspective. We are committed to maintaining a culture where employees can flourish and grow, professionally and personally. We offer extensive training, and you get to work alongside some of the most talented colleagues in the broadcast industry, at all levels of their career, who are passionate about what they do it and why they do it.

Pay range: $19.00/hour – $22.00/hour

Benefits: We offer employees and their families medical, dental, vision, prescription, life insurance, and Employee Assistance Program benefits. Employees are also offered long-term disability insurance, flexible spending account, 401(k), health savings account, employee referral program, and paid time off including 80 hours of vacation following 1 year of service, 1 hour of sick time for every 40 hours worked, 2 personal days and 9 paid holidays.

What’s next? For online application instructions click below.

KXLY IS AN EQUAL OPPORTUNITY EMPLOYER