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Ohio Living Home Health & Hospice - Greater Columbus - Columbus, OH #7348882

Company: Ohio Living

Date: 02/21/2020

City: Columbus, OH

The Business Development Liaison is responsible for planning and implementing marketing and sales activities for home health and hospice by developing and maintaining referral sources, service coordination, promoting and communicating the image and philosophy of the organization, sales support to programs, and referral of patients to appropriate and desired services.


  • Bachelor’s degree in a related field required; or

  • Current unencumbered license in the state of Ohio to practice as a Registered Nurse (RN) or Licensed Practical Nurse (LPN) required.


  • Two years sales/marketing experience required.

  • In absence of a degree or license, five years sales/marketing experience required.

  • One year experience in a home health and/or hospice transition preferred.

  • Proficiency with Windows, Microsoft Office (Word, Excel, PowerPoint), and the internet required.

  • Proficiency with a contact management database required.

Other Requirements

  • Must be able to read, write, speak, and understand the English language.

  • Must possess a valid driver's license and acceptable driving record. Must be insurable under professional liability and crime coverage policies as specified by insurance carrier underwriting standards.

Business Development

  • Develops and maintains contact with key, targeted referral sources toward the generation of new referrals. Develops new referral sources and follows up with discharged patients to determine their need to re-establish services. Provides referral sources with current information on services.

  • Responsible for achievement of individual sales/volume goals as developed and prioritized by Director of Business Development. Develops and coordinates referrals leading to these programs. Coordinates and facilitates patient referral and intake, conducts, as needed, a pre-admission review of patients and obtains, as appropriate, written orders from physicians and Face to Face information as defined on form.

  • Develops the annual marketing plan with the Director of Business Development and participates in ongoing planning and marketing evaluation activities. Included are ongoing competitive analysis, marketing needs assessments, and tracking of referrals. Identifies opportunities for formal or contractual relationships with physicians and organizations.

  • Participates in activities and events that promote the image of the organization.

  • Participates in department and program planning meetings. Reports information to program staff on marketing issues and facilitates coordination of marketing activities.

  • Attends corporate and local training, as needed on sales and marketing principles methods.

  • Develops and maintains professional and positive relationships with community leaders, staff, all referral sources and families and patients needing hospice, home health or other community services.

Quality and Compliance Management

  • Maintains current knowledge of funding and government regulations.

  • Utilizes technology (netbooks, CRM, etc.) to effectively plan, maintain, and document marketing related activities.

Customer Service

  • Appropriately identifies needs of community adults. Coordinates education and program services to meet identified needs.

All other duties as assigned.

Ohio Living Home Health and Hospice in Greater Columbus is a premier provider in Delaware, Fairfield, Franklin, Licking, Madison, Pickaway and Union counties. Services include hospice and palliative care, private-duty home care, long-term nursing care, physical/speech/occupational therapies, home health aides, social work services, medication administration, wound care management, IV therapy and more. Most importantly, we’re a company that:

  • chooses to operate as a faith-based, not-for-profit organization

  • makes its mission the heart of our organization

  • has a reputation for consistently exceeding the needs and expectations of those we serve

  • provides an engaging, team-oriented workplace dedicated to career, family and faith

  • commits to recognizing our employees for a job well done

We’re looking for people who:

  • have a passion for helping people, solving problems and contributing to a positive work environment

  • are excited about bringing their personal standards and ideals to work each day

  • understand that HOW you do your job is just as important as WHAT you do in your job

Why work at Ohio Living Home Health & Hospice?

Depending on an employee’s full-time, part-time or PRN status, they may benefit from:

  • competitive wages

  • medical, dental, and vision insurance

  • 403b retirement savings

  • paid time off including your birthday

  • training, continuing education, and education assistance

  • pay advances up to $500

  • the latest technology

  • mileage reimbursement

  • unlimited career opportunities

  • and much more!

Who is Ohio Living?

Headquartered in Columbus, Ohio Living is one of the nation’s largest not-for-profit, multi-site senior living organizations. Since its founding in 1922, Ohio Living has defined the highest standards of quality of life for adults through its 13 life plan communities and Ohio Living Home Health & Hospice.

Our mission is to provide adults with caring and quality services toward the enhancement of

physical, mental and spiritual well-being consistent with the Christian Gospel.

Our Values:

Care • Integrity • Customer Service

Innovation • Financial Stewardship • Leadership

Requisition ID: 2020-1906

Weekly Scheduled Hours: 40.00

Shift: Days

Work Schedule: 8:00 - 5:00

Street: 2740 Airport Drive

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