Digital Marketing Data Analyst (44476) - #9839186

Haas Automation, Inc.


Date: 3 weeks ago
City: Oxnard, CA
Salary: $29 - $47 per hour
Contract type: Full time
Job Details

Job Location

Oxnard, CA

Position Type

Regular Full Time

Salary Range

$29.00 - $47.00 Hourly

Description

Digital Marketing Data Analyst Salary Range: $29.00 - $47.00/ Hr.

As the largest machine tool builder in the western world, we need world-class talent in all of our departments. And we’re not just looking for people for the production floor. Haas is a very vertically integrated company, with a wide range of high-tech career opportunities available.

Oh, and yes, we are the same Haas that owns the Stewart-Haas Racing NASCAR teams, and the Haas F1 Team from the Netflix series: Drive to Survive.

We are seeking a talented and detail-oriented Digital Marketing Data Analyst to join our marketing team. The ideal candidate will be adept at collecting, analyzing, and interpreting data to provide actionable insights that drive informed marketing strategies. As a Digital Marketing Data Analyst, you will play a pivotal role in optimizing marketing performance, enhancing customer experiences, and contributing to data-informed decision-making across the organization.

If you are a data-driven professional with a passion for marketing analytics and a knack for turning data into actionable recommendations, we invite you to apply to join our team and contribute to the success of our marketing efforts.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

Key Responsibilities

  • Data Collection and Processing:
  • Gather, clean, and organize marketing data from various sources, including SAP BW, CRM systems, marketing automation platforms, and databases.
  • Ensure data accuracy and completeness, collaborating with other teams to streamline data collection processes.
  • Data Analysis and Interpretation:
  • Conduct in-depth analysis of marketing campaigns, customer behavior, and other relevant metrics.
  • Interpret data trends, patterns, and anomalies to provide insights into marketing performance and identify areas for improvement.
  • Reporting and Visualization:
  • Generate regular reports and dashboards to communicate key performance indicators (KPIs) and trends to marketing and leadership teams.
  • Utilize data visualization tools to present complex information in a clear and accessible manner.
  • Marketing Strategy Support:
  • Collaborate with digital marketing team to understand their objectives and provide data-driven recommendations for campaign optimization.
  • Assist in the development and evaluation of marketing strategies based on data insights.
  • A/B Testing and Experimentation:
  • Design and implement A/B tests and experiments to optimize marketing campaigns, messaging, and targeting.
  • Analyze and report on the results of experiments to inform future marketing initiatives.
  • Continuous Learning and Innovation:
  • Stay informed about industry trends, emerging technologies, and best practices in marketing analytics.
  • Proactively explore new data sources and analytical tools to enhance the depth and accuracy of marketing insights.
  • Employees are expected to follow instructions, procedures and to escalate any issue impacting workflow, quality, etc.
  • Employees must exhibit honesty and integrity as well as demonstrate adherence to rules, procedures and policies.

Supervisory Responsibilities

Supervisory Responsibilities

Supervised Employees

This job does not have any supervisory activities.

0

Qualifications

Qualifications

To perform this job successfully the candidate must be able to perform each essential duty adequately. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Minimum Qualifications

  • Bachelor's degree in Marketing , Statistics, Data Science, or a related field.
  • Proven experience as a Marketing Data Analyst or similar role.
  • Proficient in data analysis tools such as SQL, Excel, and statistical software.
  • Experience with data visualization tools like Tableau, Power BI, or similar platforms.
  • Strong analytical and problem-solving skills, with attention to detail.
  • Excellent communication skills to convey complex data insights to non-technical stakeholders.

Education

Bachelor's Degree BA/BS/BFA/BSA from a four-year college or university is required, plus additional related experience, training and/or equivalent combination of education and experience.

Preferred Major

Marketing

Statistics

Data Science

Minimum Years Of Experience

2-5 years

Language Skills

Must have the ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, and/or governmental regulations in English. Must be able to write analytical and/or technical reports, business correspondence, procedure manuals, and create instructional reference material. Able to speak effectively before groups, customers, employees of the organization and/or the general public.

Mathematical Skills

Must have the ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. May need to compute rate, ratio, and percent and to draw and interpret graphs.

Reasoning Ability

Must have the ability to define problems, collect data, establish facts, and draw valid conclusions. Must be able to interpret an extensive variety of technical instructions such as mathematical and/or diagram form and deal with several abstract and concrete variables.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Physical Activity

Duration

Sitting

Frequently

Standing

Frequently

Walking

Occasionally

Bending (neck)

Frequently

Bending (waist)

Rarely

Squatting

Rarely

Twisting (neck)

Occasionally

Twisting (waist)

Occasionally

Climbing

Rarely

Kneeling

Rarely

Crawling

Rarely

Reaching (above shoulder level)

Occasionally

Reaching (below shoulder level)

Occasionally

Hand Use

Duration

Repetitive use of hand

Frequently

Simple grasping

Frequently

Power grasping

Rarely

Fine manipulation

Frequently

Pushing & Pulling

Frequently

Vision

Required

Close vision

Yes

Distance vision

Yes

Color vision

Yes

Peripheral vision

Yes

Depth perception

Yes

Adjust focus

Yes

Lifting Requirements

Duration

0-10 lbs.

Occasionally

11-25 lbs.

Occasionally

26-50 lbs.

Never

51-60 lbs.

Never

61+ lbs.

Never

Equipment Use

Duration

This position requires computer use, including monitor, keyboard, mouse, trackball, touchpad, etc.

Frequently

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Noise Level

The Noise Level In The Work Environment Is Usually

Low

Work Environment

Duration

This position operates in a general office or engineering lab environment

Constantly

Employee will work around machining or on the production floor

Never

Employee is exposed to moving mechanical parts and vibration

Never

Employee is exposed to hazardous chemicals, fumes or airborne particles

Never

Employee is exposed to outside weather conditions, extreme cold or extreme heat

Never

Employee is exposed to risk of electrical shock

Never

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