Email Marketing Designer

Job Details

Description

Why work for Miller Sports + Entertainment (MSE)

• It's fun! We love baseball and the cinema; the entertainment industry is our passion.
• It's rewarding! Our fans and guests create a vibrant community, which makes our jobs even more enjoyable.
• It's active! We support an incredible team and will be opening a new ballpark and multiple theatres in 2024 and 2025.
• Fun perks!
  
  

What will I Do?

The Email Marketing Designer is responsible for designing and creating high-quality content for email marketing campaigns, including automated, transactional, promotional, and behavioral emails, as well as email capture website forms. This role requires a talented digital designer with a passion for visual storytelling, a strong design ethos, and extensive experience in graphic design. Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) is essential. Experience with email service providers (Klaviyo, Movio, MailChimp, Marketo) is preferred. The ideal candidate is a motivated self-starter with a deep understanding of omni-channel creative approaches and customer experiences, especially in DTC and entertainment brands

The Email Marketing Designer champions the company’s Mission and Vision and models the company Values. (Read more at https://www.lhm.com and https://millerse.com)

The Position Will

• Protect the moral, legal, and financial assets and wellbeing of the company.
• Create and manage email marketing assets, including automated, promotional, and behavioral emails, while adhering to brand guidelines and business needs.
• Oversee the creative development for all email initiatives, ensuring a cohesive brand experience across digital channels.
• Partner with internal teams to align email communications with business priorities and brand standards.
• Use knowledge of email performance metrics to refine and enhance email design strategies, ensuring campaigns drive engagement and revenue growth.
• Assist the Email Marketing and Digital Communications Manager with broader marketing campaigns and projects, contributing to the overall digital strategy.
• Design triggered email sequences, loyalty programs, and customer journey communications that nurture customer relationships and increase ROI.
• Maintain a seamless and on-brand customer experience across all deliverables, ensuring consistency throughout the digital user journey.
• Prepare and present designs for internal reviews, ensuring all creative content meets brand and business standards before deployment.
• Work closely with the marketing team to plan detailed campaign deployments, incorporating variations for A/B testing to optimize performance.
• Execute designs for campaigns across other communication channels such as SMS, MMS, and push notifications to enhance customer engagement.
• Protect the reputation of the company.
• Accept other duties, as assigned.
• Operate with integrity. Demand the highest ethical standards from self and others.
• Set an example of outstanding attendance, positive attitude, and professionalism, including an orderly and safe work environment.
• Be a student, be a teacher, be a leader.
• Be a good teammate, contribute positively to a winning culture, and be respectful.
• Demonstrate world-class customer service, and if you don’t directly interact with the customer, support those who do.
• Exemplify the company values
• All other tasks as assigned
  
  

What are the requirements of the Job?

We want to give our employees and guests the best experience possible. To do this, our jobs demand reliability, positivity, and hard work. We believe you have what it takes to make a great impact!

• Bachelor's Degree in Graphic Design, Visual Communication, or related field.
• Minimum 1 year of experience in Graphic Design role.
• Previous experience working in an email service provider (ESP) like Klaviyo & a basic understanding of targeting, campaign building, QA, and scheduling.
• High Proficiency in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign; Premiere & After Effects are a plus but not required).
• Strong presentation skills.
• Possess a consumer-first mentality.
• Passionate about digitally led graphic design.
• Ability to work at a fast pace on varied creative projects.
• Exemplary attention to detail and time management skills.
• Knowledge of DTC marketing best practices.
• Ability to work nights and weekends as needed.
• Must be able to communicate in English
• Must be able to communicate and express themselves both written and verbally
• Must be able to observe, inspect, estimate, and assess
• Must be able to sit or stand for long periods of time
• Must be able to lift 20 lbs.
  
  

Equal Opportunity

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.