Head of Outreaches

IBC Group - International Blockchain Consulting


Date: 3 weeks ago
City: Remote, Remote
Contract type: Full time
Remote
IBCGroup.io is a leading blockchain and crypto advisory firm, dedicated to providing innovative solutions and insights in the rapidly evolving crypto space. We are seeking a talented Head of Outreaches to join our dynamic team.

Key Responsibilities:

Lead Generation & Management:

  • Scrape and identify high-quality leads within the cryptocurrency industry.
  • Utilize Airtable for CRM and task assignment, maintaining an extensive database of potential contacts.
  • Assign leads to team members and monitor progress using Airtable and Asana.


Outreach Strategy & Execution:

  • Develop compelling outreach scripts and communication materials tailored to diverse audiences.
  • Implement and manage automated outreach methods, including email campaigns and mass outreaches, using tools like HubSpot.
  • Continually refine and optimize outreach strategies based on data analysis.


Collaboration & Coordination:

  • Work closely with marketing, sales, and business development teams to align outreach strategies with company goals.
  • Coordinate with content teams to ensure consistency in messaging and branding.
  • Monitor and report on the effectiveness of outreach campaigns, providing actionable insights.


Innovation & Continuous Improvement:

  • Explore new outreach channels and methodologies to enhance the impact and efficiency of campaigns.
  • Stay up-to-date with industry trends and competitor strategies.


Qualifications:

  • Fluency in Cryptocurrency: Strong understanding of the cryptocurrency market and blockchain technology.
  • Experience in Lead Generation: Proven experience in lead scraping, database management, and lead nurturing.
  • Proficiency with Tools: Familiarity with Airtable, Asana, and HubSpot is preferred.
  • Copywriting Skills: Ability to create persuasive and engaging outreach content.
  • Technical Proficiency: Experience with automation tools for outreach is highly desirable.
  • Analytical Skills: Ability to analyze data and metrics to optimize outreach efforts.
  • Communication & Interpersonal Skills: Excellent verbal and written communication skills.


Preferred Qualifications:

  • Experience with additional automation tools and platforms.
  • Previous experience in a similar role within the crypto or fintech industry.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.

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