Specialist, Integrated Marketing & Synergy

The Walt Disney Company


Date: 3 hours ago
City: Burbank, CA
Salary: $64,300 - $86,200 per year
Contract type: Full time
Job Summary:

Imagine a career with an organization that brings smiles to millions every day. Imagine working with people whose passion for what they do is simply indescribable. We are The Walt Disney Company, live with a rich legacy of innovation, entertainment, and lifelong memories. With our vast array of both businesses and professionals, you’ll have the opportunity to join a team that’s beloved around the world, and to find out how it feels to love what you do. We invite you to discover for yourself why a career with Disney is the opportunity you‘ve been looking for.

This role is for an enthusiastic, highly collaborative marketing individual who possess a unique blend of creative and business skills combined with the ability to deliver results! This individual will support the execution of synergy initiatives and custom multi-platform promotions to drive awareness, engagement and interest for Walt Disney Studios Motion Pictures and Disney Plus.

Responsibilities:


  • Responsible for supporting the Synergy team in the development and execution of synergy initiatives across TWDC to drive awareness of Walt Disney Studios’ film releases.
  • Responsible for being an efficient, communicative and collaborative team player, contributing creative ideas and executing plans efficiently
  • Work in partnership with Director & Manager to execute overall marketing plans for theatrical/streaming/in-home releases
  • Ensure plan/execution details are updated weekly within marketing briefs/plans/production/delivery charts so team and all relevant departments and/or partners know plan details/approaching deadlines
  • Work with Director/Manager to ensure all budgets and reporting documents are up to date and accurate
  • Develop and maintain relationships with key partners across TWDC and with external networks
  • Liaise with related departments to execute marketing plans (Creative Content, Publicity, Online, Creative Print Services, Creative Media, Media, Legal and Finance)
  • Participate in internal idea generation for film releases
  • Work with legal and marketing groups to obtain approvals for creative elements
  • Spearhead In-Home Integrated Marketing & Synergy Plans
  • Execute added value promotions with 3rd party cable networks with direction from Director & Manager
  • Manage Synergy Giveback Efforts
  • Send out timely tune-in notices to alert Marketing division of broadcast hits
  • Take on additional projects as needed


Basic Qualifications:


  • At least 2 years of relevant experience
  • Excellent computer proficiency – Mac & Windows: Microsoft Word, Excel, PowerPoint, Keynote
  • Demonstrated ability to prioritize, meet deadlines, make decisions and change course of action quickly
  • Detail oriented with the ability to maintain professionalism under pressure
  • Outstanding communication skills, both written and verbal, to ensure successful interaction with senior executives, business unit contacts, and key external partners
  • Demonstrate the ability to maintain strong working relationships
  • Excellent organizational, analytical and problem-solving skills with the ability to work on many projects simultaneously
  • Proactive attitude to seek and manage new initiative on behalf of the department as needed
  • Ability to maintain confidentiality


The hiring range for this position in Burbank, CA is $64,300 to $86,200 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

How to apply

To apply for this job you need to authorize on our website. If you don't have an account yet, please register.

Post a resume

Similar jobs

Executive Assistant, CFP&A and Finance Transformation

The Walt Disney Company, Burbank, CA
$97,580 - $126,280 per year
4 days ago
About The Role & TeamDo you have deep experience supporting a very high-level executive? Are you known for keeping your cool under pressure? Can you interact with the most senior levels of management? If you’re nodding your head, then an Executive Assistant, Corporate FP&A and Finance Transformation Senior Executive Support Professional position in Corporate FP&A/Finance Transformation at The Walt Disney...

Director, Production Services (Disney Entertainment Television)

The Walt Disney Company, Burbank, CA
$124,900 - $167,500 per year
4 days ago
This director level position leads a team of 6 professionals who provide “backlot” services to Disney Entertainment Television’s (DET) internal productions, including: asset management, set rentals, storage and shipping solutions, and logistical & planning support for series/season launch & wrap. This leader is the primary point of contact for internal production executives related to these shared services and liaises with...

Studio Finance Planning & Analysis Intern, Summer 2025

The Walt Disney Company, Burbank, CA
2 weeks ago
About The Role & ProgramThe Disney Entertainment segment is the foundation on which The Walt Disney Company was built, and at its heart are world-renowned animated features and live-action motion pictures. Studio Financial Planning and Analysis (Studio FP&A) is dedicated to providing high quality information and services to our business partners. We support their decision making process while earning their...