Creative Director
LLYC
Date: 16 hours ago
City: Detroit, MI
Contract type: Full time
We are a strategic communications company providing national global clients with integrated solutions that drive consideration, change opinion, build awareness, and strengthen consumer loyalty and brand reputation. We are currently seeking a Creative Director to join our team and lead our Creative Team in the USA.
Responsibilities:
You will be part of our global creative team and your main tasks will be:
- Responsible for leading and driving the generation of a creative approach and knowledge throughout the agency
- Generating proposals and creative ideas based on understanding and knowledge of each brand and their respective strategic objectives agreed upon with the client
- Responsible for generating processes in creative areas and strategic team management
- Time management and distribution of responsibilities to the team
- Verifying the alignment and coherence of graphic content (writing and art) with the established creative strategy in each project or upselling
- Contributing creative ideas and concepts to all value-added areas to increase the impact of the strategies/products generated by these areas
- Staying permanently updated on industry creative trends to ensure the implementation of the most innovative practices in the agency before the competition
- Responsible for coordinating the agency's participation in various creative industry events
- Responsible for proposing and aligning creativity with analyzed insights
- Conceptualization of comprehensive campaigns
- Providing necessary coaching to the team, ensuring mastery of knowledge and competencies required for each role
- Responsible for leading meetings with clients to present ideas and results
- Tracking relevant data on which to base creative strategies
Qualifications:
- Creative and highly proficient in Art (composition, photography, retouching), Scriptwriting and Content Creation, Marketing Experience, and Digital Ecosystem
- Highly proficient in Adobe Suite (Photoshop, Illustrator, Lightroom, Final Cut), Keynote and Pages
- Must be able to thrive in a fast-paced, results-driven, team based, client focused environment
- High attention to detail
- Exceptional time management, organizational and planning skills
- Exceptional oral and written communication skills, with the ability to effectively communicate to varying audiences
Preferred Qualifications:
Degree or training in Graphic Design and Communication, Visual Arts, Advertising or related field
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