Supervisor, Ecommerce

CMI Media Group


Date: 2 weeks ago
City: Cherry Hill, NJ
Contract type: Full time
CMI Media Group is looking for a Supervisor, Point of Purchase to join our growing team! The Supervisor, Point of Purchase will drive marketing strategy and product support on retail customer sites as well as client owned web e-stores.

Responsibilities:

  • Oversee the development of Point of Purchase strategies and analysis for assigned clients.
  • Lead client Point of Purchase strategy and reporting calls.
  • Creatively develop and execute brand strategy against client goals for both HCP and patient targets.
  • Manage marketing channels and execution when leveraging retail partner data or capabilities across social, search, and display.
  • Develop innovative omni-channel strategies utilizing both retail and third-party vendors with knowledge of print, display, and digital tactics.
  • Understand the online user experience and influence the customer journey.
  • Execute a vision for long- and short-term activation and engagement marketing roadmap.
  • Create process to enable scale while continuing to hold a high standard.
  • Champion new, bold, creative ideas in retail, user experience, and digital analytics while ensuring alignment with cross-functional teams.
  • Leverage customer insights to inform marketing strategy.
  • Plan and manage marketing channel and budget, scoping of hours for Point of Purchase.
  • Manage workflow of junior team members to ensure client deliverables meet deadlines.
  • Work with cross-functional teams within the organization, including marketing channel leads, external client representatives, and clients.

Requirements:

  • 5-7 years Point of Purchase, marketing experience (retail, ecomm, marketing)
  • Experience in team leadership and management.
  • Strong business and leadership skills to make independent decisions affecting the daily operations and management of campaigns.
  • Strong oral and written communication abilities, including experience developing written documents, presentations, and process maps.
  • Strong drive and ability to self-manage.
  • Google Ads, Facebook Business, Shopify/commerce sites a plus
  • Bachelor’s Degree preferred

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