Content & Multimedia Specialist

The Content & Multimedia Marketing Specialist will play a key role in driving brand awareness and top-of-funnel growth by creating, repurposing, and editing content into engaging and visually appealing formats. This hands-on role combines storytelling expertise with design skills to amplify ThrivePass’s presence in a competitive market.

Role Overview

The Content & Multimedia Marketing Specialist will play a key role in driving brand awareness and top-of-funnel growth by creating, repurposing, and editing content into engaging and visually appealing formats. This is a hands-on role that combines storytelling expertise with design skills to amplify ThrivePass’s presence in a competitive market.

Key Responsibilities

• Content Creation: Develop compelling written content (e.g., case studies, social media posts, email campaigns, landing pages, etc.) that aligns with ThrivePass’s brand voice and messaging.
• Exceptional storytelling, writing, and editing skills, with the ability to convey complex concepts and ideas in a clear and engaging manner.
• Develop strategy and editorial calendar to align customer content production with key areas of focus, including audit of existing content.
• Craft point of view on the stories that need to be told while understanding and negotiating cross-functional stakeholder needs for customer proof.

• Multimedia Design: Create and design multimedia assets, including social media graphics, infographics, and visual aids.
• Determine storytelling medium across written stories, videos, and testimonials including the development of a content menu & externally facing one pagers.
• Manage end to end production cycle including interview coordination, question design to ensure maximum impact, conducting of interviews, editing, and customer asset approval.

• Content Repurposing: Edit and transform existing content, such as blogs, podcasts, and video interviews, into engaging formats for various platforms.

• Cross Functional Support: Partner with stakeholders to curate and develop compelling customer stories and testimonials to support content, sales, and product initiatives, aligning with ThrivePass’s strategic messaging.

• Brand Consistency: Ensure all content and visuals adhere to ThrivePass’s branding guidelines and enhance our storytelling efforts.
• Work with other team members, such as graphic designers, CSM's, and Sales, while maintaining an independent, hands-on approach to creation.

Qualifications

• 3-5 years experience in content creation, storytelling, and multimedia design.
• Proficiency in Adobe Creative Suite preferred (e.g., Photoshop, Illustrator, Premiere Pro, After Effects, etc.).
• Familiarity with video and podcast editing tools preferred (e.g., Final Cut Pro, Audacity, or similar software).
• Strong ability to craft engaging narratives for social media, case studies, email newsletters, and other content channels.
• A creative eye for design and the ability to produce visually appealing content.
• Self-starter attitude with the ability to manage multiple projects independently.
• Excellent communication and organizational skills.

Preferred Qualifications

• Experience working in a B2B or SaaS environment is a plus.
• Knowledge of current trends in digital marketing and multimedia content.
• Basic understanding of SEO and its application in content creation.

Salary

$65,000 - $85,000 per year

ThrivePass is committed to providing an inclusive and welcoming environment for all team members. We do not and shall not discriminate on the basis of race, color, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of its activities or operations.

ThrivePass provides comprehensive benefits including medical, dental and vision insurance, life insurance, short- & long-term disability, maternity & paternity leave, and 401K + match. We have an unlimited vacation policy, 5-year and 10-year sabbatical program, Thrive Account dollars, $300 learning and development funds and more.