Marketing Campaign Specialist
Worldly
Date: 3 weeks ago
City: Concord, CA
Salary:
$65,000
-
$75,000
per year
Contract type: Full time
Remote
Location: United States - Remote
About Worldly
Worldly is the world’s most comprehensive impact intelligence platform — delivering critical data to businesses on impacts within their supply chain. Worldly is trusted by 40,000 global brands, retailers, and manufacturers to provide the single source of ESG intelligence they need to accelerate business and industry transformation.
Through strategic and meaningful customer relationships, Worldly provides key insights into supplier performance, product impact, trends analysis, and compliance. When a company wants to change how business is done, we enable that systemic shift.
Backed by a dedicated global team of individuals aligned by values, Worldly proudly operates as a public benefit corporation with backing from mission-aligned investors. Want to learn more? Read our story.
About The Role
We are seeking a customer-focused associate marketer to join our Marketing team as a Marketing Campaign Specialist. Reporting to the Senior Lifecycle Marketing Manager, you’ll support different teams in delivering email campaigns that nurture Worldly customers and leads, stimulate product usage and adoption, and drive platform subscriptions.
The ideal candidate is someone with 1-2 years of hands-on experience in executing email marketing campaigns. You are organized, eager to learn and data driven, and enjoy working in close collaboration with others.
What You'll Do
Our team is motivated to transform the way products are made. By helping our customers succeed in a new era of sustainable production, we can build technology that makes a difference on a planetary level.
Our team represents over 15 countries and brings unique experiences from technology to farming to the table. Surround yourself with kind, enthusiastic, and dedicated people who put collaboration and growth at the center of our shared goals.
Benefits And Perks
We believe reflecting the diversity of those we strive to serve is essential. True innovation happens when everyone has room at the table, including the tools, resources, and opportunity to excel. We’re dedicated to building a culturally and experientially diverse team that leads and works with empathy and respect.
Compensation Overview
Base Salary: $65,000 - $75,000 USD
Eligibility for Performance-Based Incentive Plan
Equity Stock Options
Compensation Range: $65K - $75K
About Worldly
Worldly is the world’s most comprehensive impact intelligence platform — delivering critical data to businesses on impacts within their supply chain. Worldly is trusted by 40,000 global brands, retailers, and manufacturers to provide the single source of ESG intelligence they need to accelerate business and industry transformation.
Through strategic and meaningful customer relationships, Worldly provides key insights into supplier performance, product impact, trends analysis, and compliance. When a company wants to change how business is done, we enable that systemic shift.
Backed by a dedicated global team of individuals aligned by values, Worldly proudly operates as a public benefit corporation with backing from mission-aligned investors. Want to learn more? Read our story.
About The Role
We are seeking a customer-focused associate marketer to join our Marketing team as a Marketing Campaign Specialist. Reporting to the Senior Lifecycle Marketing Manager, you’ll support different teams in delivering email campaigns that nurture Worldly customers and leads, stimulate product usage and adoption, and drive platform subscriptions.
The ideal candidate is someone with 1-2 years of hands-on experience in executing email marketing campaigns. You are organized, eager to learn and data driven, and enjoy working in close collaboration with others.
What You'll Do
- Work closely with the Marketing and other teams to create end-to-end email campaigns that drive subscriptions, retention and product usage. This includes:
- Identifying and filtering out the appropriate segments in the CRM.
- Writing and optimizing email copy tailored to specific target audiences and buyer personas.
- Building emails within Hubspot while taking into account best practice and consistently applying brand guidelines.
- Setting up, managing, analyzing and reporting on AB/adaptive tests.
- Analyzing email and campaign results and optimizing where possible. Being comfortable to report on this.
- Managing the comms calendar.
- Support in ensuring CRM data is clean and up-to-date.
- Build dashboards and reports for different reporting purposes.
- Make sure the Worldly brand guidelines are consistently applied across different campaigns.
- 2+ years of experience in email marketing, including writing, building and sending emails using a marketing automation platform such as Hubspot, Marketo or Pardot.
- Analytical mindset with a lot of attention to detail
- Strong organizational and planning skills
- Experience using HubSpot is required
- B2B SAAS marketing experience is nice to have.
- Demonstrated professional or personal interest in sustainability and impact is strongly preferred.
- Medical, Dental, and Vision Insurance are offered through multiple PPO options. Worldly covers 90% employee premium and 60% spouse/dependent premium.
- Company-sponsored 401k with up to 4% match.
- Incentive Stock Options.
- 100% Parental Paid Leave.
- Unlimited PTO.
- 12 company holidays.
Our team is motivated to transform the way products are made. By helping our customers succeed in a new era of sustainable production, we can build technology that makes a difference on a planetary level.
Our team represents over 15 countries and brings unique experiences from technology to farming to the table. Surround yourself with kind, enthusiastic, and dedicated people who put collaboration and growth at the center of our shared goals.
Benefits And Perks
- Earn a competitive salary and performance-based bonuses. Get healthcare, retirement matching, and equity for US employees.
- Use the office stipend to get the supplies you need—combat Zoom fatigue with no-meeting Fridays.
- Flexible time off. Take the time you need to recharge. Our culture encourages team members to explore and rest to be their best selves.
- We're remote, not lonely. Join the culture committee, coffee chats, or a variety of other interest groups.
We believe reflecting the diversity of those we strive to serve is essential. True innovation happens when everyone has room at the table, including the tools, resources, and opportunity to excel. We’re dedicated to building a culturally and experientially diverse team that leads and works with empathy and respect.
Compensation Overview
Base Salary: $65,000 - $75,000 USD
Eligibility for Performance-Based Incentive Plan
Equity Stock Options
Compensation Range: $65K - $75K
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