Data Analyst
Formula 1 Las Vegas Grand Prix
Date: 1 week ago
City: Las Vegas, NV
Contract type: Full time
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The Formula 1 Heineken Las Vegas Grand Prix has rapidly become a world-class event in its first two years. This three-day spectacle attracts a global audience to witness the world's greatest drivers and cars navigate the iconic Las Vegas Strip at breathtaking speeds approaching 200 mph.
Position Summary
The Data Analyst is responsible for executing projects that impact the operations of data warehouse management, automated reporting, ad-hoc business analysis, sales lead prospecting, research, proposal development, partner recap analysis, marketing metrics, and other related areas. This position will have a direct hand in developing strategies for various other departments including ticket sales and services, corporate partnerships, digital & email marketing, and Grand Prix Plaza. This position is responsible for creating data-driven analyses and summarizing and implementing recommendations. This position will require the knowledge and ability to extract data and produce insights from various sources, including internal sources and external secondary research.
Essential Functions
This individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of skills and abilities
Bachelor’s degree from an accredited college or university required in Economics, Business, Operations, or related Business Analytics field (or equivalent experience)
Position Summary
The Data Analyst is responsible for executing projects that impact the operations of data warehouse management, automated reporting, ad-hoc business analysis, sales lead prospecting, research, proposal development, partner recap analysis, marketing metrics, and other related areas. This position will have a direct hand in developing strategies for various other departments including ticket sales and services, corporate partnerships, digital & email marketing, and Grand Prix Plaza. This position is responsible for creating data-driven analyses and summarizing and implementing recommendations. This position will require the knowledge and ability to extract data and produce insights from various sources, including internal sources and external secondary research.
Essential Functions
- Lead collaborative projects with the Ticket Sales and Operations teams to develop ticket pricing and inventory allocation models and implement resulting recommendations
- Analyze sales, service, and CRM data to develop analytical models related to lead scoring, retention modeling, dynamic pricing and seat allocation
- Create and maintain high quality business management dashboards and reports for organization-wide use, (including executive management) primarily leveraging Tableau software and custom SQL queries
- Produce and deliver compelling presentations that visualize key observations and insights based on analysis of sales, survey and marketing data, etc.
- Proactively identify opportunities to drive innovation, optimization, customer experience and financial performance
- Other tasks and duties assigned by Supervisor/Management
This individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of skills and abilities
Bachelor’s degree from an accredited college or university required in Economics, Business, Operations, or related Business Analytics field (or equivalent experience)
- 3+ years of experience in sports industry, especially with a role in ticketing or marketing analytics
- 3+ years of experience working with database objects, queries, architectures, and BI tools (Tableau) preferred
- Understanding of and ability to measure key marketing metrics (i.e. CPA, conversion rate, etc.) is preferred
- Ideal candidate will have experience with Ticketmaster Archtics platform
- Extensive experience operating and combining data sources using complex SQL queries
- Proficiency in statistical package or analysis tools such as R, Stata, Python, or SAS preferred
- Ability to extract key insights from large datasets and synthesize into key recommendations for leadership
- Strong presentation skills with exceptional written and verbal communication skills to tailor key messages to the appropriate audience
- Power user of the MS Office suite (Word, Excel, PowerPoint, Outlook)
- Must be detail-oriented, mathematically inclined, articulate in storytelling and able to manage multiple projects at once
- Must be able to collaborate effectively and efficiently with both internal and external peers
- Strong sense of ownership and accountability - a self-starter
- Ability to work flexible hours, including but not limited to nights, weekends and holidays as needed.
- This position is based in Las Vegas, NV
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