Digital Communications Manager

Founded in 1965, Herc Rentals is one of the leading equipment rental suppliers in North America with trailing twelve month total revenues of nearly $3.3 billion as of June 30, 2024. Herc Rentals’ parent company, known as Herc Holdings Inc., listed on the New York Stock Exchange on July 1, 2016, under the symbol “HRI.” Herc Rentals serves customers through approximately 428 locations and has approximately 7,600 employees in North America.

Job Purpose

This role will function as a key player on a high-impact Communications Team responsible for creating and executing communications across a variety of channels, with a primary focus on digital communications. The Digital Communications Manager will work closely with the Senior Manager, Communications, and company leaders to ensure internal and external communications align with company priorities and initiatives while informing, engaging and inspiring the team.

The Digital Communications Manager must communicate clearly and concisely, deal with ambiguity, work calmly under pressure, and represent the brand to the highest standards within and outside of the organization.

What you will do...

• Collaborates with key players to identify digital communications opportunities and provide critical messaging to stakeholder groups in the organization, including field and corporate employees of all levels
• Develops strategic plan and creates content for company’s digital communications channels, including SharePoint intranet and social media
• Administers company’s digital communications channels, including SharePoint intranet, social media and blog
• Manages content calendar and produces communications for various digital channels, including news stories published to SharePoint intranet and social media posts.
• Records, edits and produces company podcast to support and enhance leader communications
• Measures and tracks the effectiveness of company’s digital communications channels
• Collaborates with internal teams, including IT and Operations, to amplify brand attributes and develop stories that define the company’s core values
• Supports the Communications Team in other duties, as assigned
  
  

Requirements

• Bachelor’s degree in communications, journalism, multimedia, English or related field
• Minimum of 5 years of experience on a corporate communications team, with an individual focus in digital communications
  
  

Skills

• Excellent writing and editing skills, including knowledge and usage of Associated Press style, with a concentration in digital communications initiatives; writing samples will be required
• Demonstrated storytelling ability across a variety of communications channels, with a focus on socializing company messaging
• Proven experience with multimedia applications, including podcasting, photography and videography
• Strong problem-solving skills with attention to detail
• Proven time-management and organizational skills with the ability to balance multiple, competing priorities
• Professional and confident presence to engage internal partners and external stakeholders
• Demonstrated experience building relationships across all levels of the company
• Collaborative contributor, able to work independently and as part of a team to deliver innovative ideas and solutions
  
  

Compensation Data:

$85,000 - $100,000

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Please be advised that the actual salary offered for any position is subject to the company's sole discretion and may be influenced by various factors, including but not limited to the candidate's qualifications, experience, location, and overall fit for the role.

Herc Rentals values its employees and provides excellent compensation and benefits packages which are not limited to the following.

Keeping you healthy

Medical, Dental, and Vision Coverage

Life and disability insurance

Flex spending and health savings accounts

Virtual Health Visits

24 Hour Nurse Line

Healthy Pregnancy Program

Tobacco Cessation Program

Weight Loss Program

Building Your Financial Future

401(k) plan with company match

Employee Stock Purchase Program

Life & Work Harmony

Paid Time Off (Holidays, Vacations, Sick Days)

Paid parental leave.

Military leave & support for those in the National Guard and Reserves

Employee Assistance Program (EAP)

Adoption Assistance Reimbursement Program

Tuition Reimbursement Program

Auto & Home Insurance Discounts

Protecting You & Your Family

Company Paid Life Insurance

Supplemental Life Insurance

Accidental Death & Dismemberment Insurance

Company Paid Disability Insurance

Supplemental Disability Insurance

Group Legal Plan

Critical Illness Insurance

Accident Insurance

Herc does not discriminate in employment based on the basis of race, creed, color, religion, sex, age, disability, national origin, marital status, sexual orientation, citizenship status, political affiliation, parental status, military service, or other non-merit factors.