Senior Group Manager, Product Line Management - EVs

At Hyundai, we’ve rethought our business and created cars that combine performance, quality, design and innovation into a complete package.

It’s time you rethink what you expect from an employer.

At Hyundai, we understand you're not just building a career – you're building a life. We believe in our people and realize that our success is a direct result of our commitment in offering you great opportunities for your career. If you would enjoy working in a dynamic environment and are looking for a chance to become part of a stellar team of professionals, we invite you to apply online today.

Location

NHQ

Purpose

~ The Sr. Group Manager, Product Line Management (PLM) – EVs is responsible for leading the performance optimization (sales/share/profitability) for Ioniq 5, Ioniq 6, Kona EV, Nexo, and future EVs and ensuring achievement of Business Plan (BP) objectives. This includes managing and developing a team of Subject Matter Experts (SMEs) that maintain comprehensive, real-time knowledge of sales performance at a national/regional/market level, inventory levels/mix, product/pricing/incentive competitiveness, marketing plans/effectiveness, region/dealer engagement levels, competitor activity, and segment dynamics (including purchase/rejection/avoidance reasons, loyalty/conquest, demographics, etc.).

~ The PLM department’s key mission is to achieve revenue, volume, and share objectives and provide strategic direction on go-to-market strategies that optimize sales and profitability for assigned vehicle(s). Responsible as the lead Sales and Marketing stakeholder for product portfolio management and new product launch readiness/effectiveness.

Major Responsibilities

~ This position reports to the Director, HMA PLM.

~ Proactively lead team to analyze performance of assigned vehicle(s) relative to objectives, take initiative to develop actionable recommendations to optimize performance across the levers listed below, and present to executive management at regular governance meetings.

~ Product Planning: Provide upstream strategic direction on product specifications and trim/powertrain/drivetrain mix every MY to ensure assigned vehicles meet Sales and Marketing channel marketplace needs.

~ Strategy: Lead development of vehicle positioning strategies and Key Selling Points (KSPs) for all-new, major change, and face-lift vehicles.

~ Marketing: Collaborate to ensure product concept, positioning, and KSPs are clearly communicated and with consistency across all company-owned and 3rd party websites/channels.

~ PR: Partner to ensure vehicle positioning strategy and market performance are effectively incorporated into media events.

~ Incentives: Collaborate to optimize competitiveness and support incentives planning meetings.

Major Responsibilities (continued)

~ Pricing: Partner to identify opportunities to increase revenue.

~ Finance: Analyze and validate financial impact of recommendations.

~ Production: Provide trim mix direction monthly to ensure optimized PO and balanced pipeline.

~ Sales Training: Collaborate to ensure KSPs are clearly communicated (ensure consistency with key marketing messages, positioning, and proper competitor comparisons).

~ Sales Operations: Operate closely downstream with field leadership to collaborate, manage and optimize media messaging, incentives and provide strategic/tactical inputs to drive the monthly go-to-market plan.

~ Compliance/IRA: Collaborate to ensure compliance with all Federal/State regulations (CAFE/GHG, Tier 3, SULEV, etc.) and comprehensive understanding of IRA.

~ Business Unit Management: Partner with Sales Analysis & Forecasting in setting annual and monthly national/regional business objectives (BP/OP) for each vehicle and provide strategic direction for development of the Mid-term Plan. Identify key product, marketing and sales programs required to achieve objectives.

~ For assigned vehicle(s), lead regular Launch Committee Meetings to ensure cross-functional alignment and organizational readiness for new product launches. Focus on identification of gaps and work collaboratively to address them.

~ Lead development of presentations and other materials for quick turn-around ad hoc executive requests.

Authority

~ Develop financially vetted business cases for product performance improvement recommendations.

~ Exercise discretion and lead cross-functional teams and projects.

~ Manages and develops team members.

~ Works with executives on management initiatives.

Education

~ Bachelor’s degree required.

~ Master’s degree a plus

Related Experience

~ 10 plus years of professional experience at a manufacturer/distributor of consumer products with direct product responsibilities (planning, pricing, marketing, incentives, distribution, and/or sales).

~ 5 plus years of supervisory experience preferred.

~ Automotive industry experience preferred (EV a plus).

~ Cross-functional project management experience required.

~ Extensive data analysis experience and data visualization expertise required.

Skills/Knowledge

~ Self-starter with curiosity and initiative.

~ Excellent communication and presentation skills with experience presenting to senior executives.

~ Strong analytical skills with attention to detail.

~ Ability to simplify complex issues, develop a compelling point of view, and persuasively make case for change leading to action.

~ Good organizational and teamwork skills.

~ Ability to multi-task.

~ Strong automotive industry, technology, and EV knowledge preferred.

~ MS office proficiency required.

~ Experience with PIN, Maritz, GfK, S&P, Strategic Vision, Ace Metrix, Tableau, etc. studies/tools a plus.

Certification

~ N/A.

Physical Requirements

Normal office duties

Business travel as needed

Work Model

(80% Onsite/20% Remote)

Affiliate

#Hyundai

Compensation

$137,025.00 - $203,000.00 Annual

Benefits

• Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
• Holiday Pay - the company shuts down with pay between Christmas and New Year's.
• Vacation and sick time off
• Healthcare insurance (medical, dental, and vision)
• 401(K) company match
• Additional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contribution
• Basic life insurance, short- and long-term disability
• Mental health, well-being, and Employee Assistance Program
• Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits).
  
  

Our Company adheres to the equal employment opportunity guidelines set forth by federal, state and local laws. The information requested on this form is sought in good faith and will not be used to discriminate against the applicant based on race, religion or creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic characteristics, marital status, sex or gender (which includes pregnancy, childbirth, or related circumstances), gender identity, gender expression, age, citizenship, sexual orientation, family care or medical leave status, military and veteran status, political affiliation, or any other characteristic protected by federal, state and local laws.