VP & Chief Experience Officer

IAA Credit Union


Date: 3 weeks ago
City: Bloomington, IL
Contract type: Full time

IAA Credit Union is seeking a dynamic and visionary Chief Experience Officer (CXO) to join our leadership team and drive our mission to deliver exceptional member experiences. As the brand champion, the CXO will play a pivotal role in shaping our organization's identity, creating and implementing innovative strategies to foster member growth, and ensuring a seamless, top tier experience at every touchpoint. Collaborating closely with team members across departments, this leader will inspire a culture of excellence, putting members at the heart of everything we do. If you are a strategic thinker with a passion for building meaningful relationships and elevating a brands presence, we invite you to help us share the future of IAA Credit Union.


This position is based out of our corporate office in Bloomington, IL five days per week.


How does a Chief Experience Office (CXO) make an impact?

  • Serves as a member of the credit union leadership team, actively participating in overall management, decision-making, budgeting and strategic planning activities.
  • Serves as Credit Union Security Officer, ensuring alarm systems are functional and employees are trained in security procedures.
  • Oversees member services, account and transaction activity, and deposit products. Develops, implements and administers new products/programs and initiate changes to better meet member needs and IAACU objectives.
  • Oversees marketing strategy to attract new members and grow relationships with existing members. Effectively integrates marketing strategies and initiatives throughout the IAACU. Evaluates market trends and provides analysis and recommendations to management.
  • Foster positive relationships with and represents the credit union to member companies, the financial community, representatives of regulatory agencies and the general public.
  • Serves as the credit union’s Bank Secrecy Act (BSA) / Patriot Act Officer. Oversees federally mandated filings.
  • Performs research, prepares reports, and provides information and counsel to the Board of Directors, relevant committees and other entities, as requested. Serves on committees as designated.
  • Exercises professional leadership by keeping abreast of current trends, developments, technology and opportunities within field of responsibility.
  • Exemplifies the IAACU brand by providing members with a positive experience and the solutions to best meet their needs and financial goals. Promotes brand message within areas of responsibility and holds team accountable for brand execution.
  • Fosters a positive environment where all team members are motivated and committed to contribute their best work.
  • Creates a safe environment where team members are supported to make decisions and take action to achieve goals and objectives.
  • Takes personal responsibility for making tough decisions, meeting commitments and adapting to ensure expected results are achieved.
  • Assumes responsibility for implementing practices to integrate diversity, equity and inclusion while holding self and others accountable.


Do you have what we're looking for?

  • Extensive experience with Customer or Member Experience Leadership.
  • Previous Marketing Experiences.
  • Strong Data and Analytics Acumen.
  • Previous banking or credit union experience.
  • Strong communication skills that can foster collaboration across diverse teams.
  • Ability to work flexible hours as needed, including rotating Saturdays.
  • Periodic travel required, including some overnights.
  • This is a leadership role, which typically requires 8+ years of relevant experience or a combination of related experience, education and training, including management experience.


Why work with us?

We planted our roots in 1916 and are one of the largest Farm Bureau organizations in the United States. We are a voice for Illinois farmers, farm families, and anyone involved in food and agriculture. That covers a lot of ground. We represent our members in local communities, Springfield, IL and Washington D.C. When you become a part of Illinois Farm Bureau, you become part of something that touches the lives of people every day. You truly make a difference.


You’ll be able to take advantage of our benefits package, which includes insurance benefits (medical, dental, vision, disability, and life), 401(k) with company match, parental leave, paid time off, paid company holidays and time off to volunteer. Please click here to learn more about Illinois Farm Bureau and the many benefits we offer our employees.


Illinois Farm Bureau is committed to providing equal opportunity in all areas of employment, and in providing employees with a work environment free of discrimination and harassment. Employment decisions are made without regard to race, color, religion, age, gender, sexual orientation, veteran status, national origin, disability, or any other status protected by applicable laws or regulations.


Come join our team at Illinois Farm Bureau today!


Illinois Farm Bureau does not generally sponsor individuals for employment-based visas for this position.

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