Social Media Manager

About Us

Welcome to a world of flossibility. Flaus is a revolutionary DTC oral beauty brand, and creator of the world's first electric flosser using sonic vibrations and high-performing dental floss to make flossing quick, easy, and comfortable. We’re on a mission to transform daily oral care routines into delightful rituals and create a platform that inspires self-acceptance and self-expression. Featured on Shark Tank and recognized by TIME Best Inventions, Fast Company World Changing Ideas, GQ, Cosmo and Oprah, Flaus is seeking a Social Media Manager to drive our engaging social strategy.

Essential

A successful candidate will own, create, and execute content initiatives to align with our overall marketing efforts. They will be responsible for managing day-to-day social postings, building unique social strategies, and creating best-in-class social storytelling. Specific responsibilities include tracking trends, managing the brand’s social calendars (@goflaus ) and working closely with our marketing team on other tasks associated with those platforms.

What You’ll Do

• Content strategy: Lead content strategy and execution across social platforms (Instagram, TikTok, Facebook, YouTube, Pinterest, etc.), representing Flaus in the media, when appropriate.
• Manage accounts: Own social media account strategy across platforms, including content calendar, posting, and community engagement.
• Gather and analyze data: Develop social reporting using internal resources and third party tools to impact future social strategy.
• Partner cross-functionally: Collaborate with creative team and external creators for content development, and partner with the Customer Service team for community management.
• Influencer programming: Spearhead influencer strategy and relationship management to cultivate a network of brand-relevant creators, while overseeing creator seeding and gifting programs.
• Trend spotter: You have a passion for staying ahead of industry trends, exploring new creative approaches, and experimenting with emerging platforms to keep Flaus at the cutting edge of social media marketing.
  
  

Who You Are

You're passionate about social media, community building, beauty, and data analytics. You're well-versed in social media algorithms, creating engaging wellness content, and on-brand storytelling. You’re comfortable on camera, with a keen eye for aesthetics and creativity. You're excited by social media trends and visual content creation.

What You’ll Need

• 3+ years in social media or community management (beauty and startup experience a plus!)
• Passion for oral care, beauty, and building community
• Strong organizational and time management skills
• Must be comfortable on camera and creating content
• Proficient in Google Suite (Adobe Suite/Figma a plus!)
• Photo, Graphics, GIF, and Video editing skills
• Cross-functional collaboration experience (specifically with CX is a plus!)
• Excellent copywriting skills and brand voice adaptation
• Experience with social data tracking platforms
• Self-starter with a positive, can-do attitude
• Creative problem-solver who thrives in fast-paced environments
• Exceptional written and verbal communication skills
  
  

Nice To Have

• Experience with premium/luxury brands targeting millennials
• Live-selling experience on both owned sites and TikTok
• Startup, agency, or high-growth environment background
• New York area-based (though remote is OK)
  
  

What We Offer

• Health and wellness benefits (Health Insurance, Dental Insurance)
• Flexible work arrangements with a one-time home office setup stipend ($300)
• Generous PTO (15 PTO days, 10 sick days) and paid parental leave
• 401K plan (non-matching)
  
  

Join Flaus and help us revolutionize oral care!

Flaus is an Equal Opportunity Employer. We are committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together.