Social Media Associate

Job Details

Description

Do you love sports, fitness, fashion or the outdoors? SCHEELS can turn your passion into a rewarding career through our extensive business and product training.

SCHEELS is a leader in the sporting goods industry - driven to create the best experience in the USA for our customers. SCHEELS boasts the largest selection of sports brands in America—offering world-class brands, special attractions, and unmatched customer service.

SCHEELS empowers our associates to become experts in exceeding the needs and expectations of our customers. SCHEELS associates talk-the-talk, and walk-the-walk, with the best product and expert training in the sporting goods industry. Mentorship and professional development training are a focus throughout your entire career.

Responsibilities

• Have a clear understanding of the SCHEELS brand and culture, while working as an ambassador to build our culture through our social media platforms
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Collaborate with all areas of the store & company to determine appropriate content
• Generate, edit, publish and share content (original text, images, video or HTML), per the CO plan that builds a meaningful connection and encourages community members to take action
• Set up and optimize SCHEELS pages within each platform to increase the visibility of SCHEELS
• Moderate all user-generated content on line with the moderation policy for each community
• Create editorial calendars and schedules
• Continuously improve by capturing and analyzing the appropriate social data, metrics, insights and best practices and then acting on the information
• Identify opportunities to share the SCHEELS story
• Create annual strategy of content that promotes and aligns with the store’s goals and creates customer and store iteration
• Promote the Scheels Visa Rewards card and be able to clearly explain all benefits
• Execute posts/messages to drive sales, traffic and community good-will
• Experience in social media; and ability to think strategically and creatively
• Exercise sound judgment and tact as it relates to interactions with consumers, SCHEELS associates and the community
• Strong oral/written communication and presentation skills and ability to communicate effectively
• Professional in appearance and attitude
• Ability to work assigned schedule which may include varied hours, evening, weekends and holidays; some travel, including overnight stays
• Must possess a valid driver’s license
• Perform all other duties as assigned
  
  

Requirements

Customer Service

• Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine “Thank you”
  
  

Culture

• Approach daily tasks, projects and follow-up communication with energy and sense of urgency
• Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact
• Show respect and appreciation for others and SCHEELS
• Arrive to work and meetings 10 minutes early
  
  

Team Mentality

• Genuine interest and action in helping others before yourself, regardless of recognition or reward
  
  

Teach-ability

• Consistent eagerness to listen, learn, apply knowledge and accept critical feedback
• Ability to adapt to a changing work environment
• Ability to apply concepts of basic math, grammar, punctuation and spelling
  
  

Dress Code

• Meets SCHEELS dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners
  
  

Efficiency

• Demonstrate pride and ownership of their work while meeting expected deadlines
  
  

Education & Experience

The ideal candidate will have a bachelor’s degree in business, marketing or related field; 2-5 years of related experience: or equivalent combination of degree and experience.

Physical Requirements/Lifting Requirements

Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation.

Medium work - Exerting 20 to 50 pounds of force occasionally, and/or 10-25 pounds of force frequently, and/or greater than negligible up to 10 pounds of force constantly to move objects. Physical demand requirements are in excess of those for light work.

Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury.

Benefits

To see a full list of benefit offerings from Scheels visit scheels.com/careers

EQUAL EMPLOYMENT OPPORTUNITY

Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.